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Natalie Schrimpl

Senior Manager, Business Affairs at R/GA

Natalie Schrimpl is a highly experienced Broadcast Business & Legal Affairs executive with over 20 years of leadership in the advertising, marketing, and technology sectors. Her expertise lies in legal aspects of marketing and advertising such as intellectual property, privacy laws, copyright, and trademark laws, with a specialization in content management and contracts/licensing. With a track record of managing high-profile domestic and global clients and brands, she excels in negotiating various contracts for different media platforms. Natalie is well-versed in third-party partnership development, content planning, budget monitoring, and rights and clearances for both domestic and international brands. Her superior negotiation skills have led to successful agreements across production, talent, and vendor contracts. Additionally, she is adept at mentoring and training junior team members, and nurturing professional relationships with industry representatives, production vendors, talent agents, and app developers. Natalie's knowledge extends to talent unions, celebrity negotiations, and music licensing for commercials. She also specializes in assisting small boutique advertising agencies in establishing Business Affairs departments by assessing needs, developing functional systems, and facilitating staffing and training processes.

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Location

Chicago, Illinois