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Natalie Walkley

B2B Marketing Leader - SaaS - GTM - Retail Wire Braintrust - Return Management - Order Management

Natalie Walkley is the VP of Marketing at Optoro, with 16 years of B2B marketing experience, focused on enhancing go-to-market strategy and communicating the Optoro value story.12 Her passion in marketing revolves around understanding customers, delivering compelling value narratives, and operationalizing marketing efforts to drive revenue.1

Before joining Optoro, Natalie oversaw North America marketing at GEODIS, a global 3PL, and led product marketing for Körber Supply Chain’s order management system (OMS) after its acquisition from enVista.1 She is a RetailWire Braintrust member and hosts Optoro’s webcast, Returnology, where she discusses retail and return trends with industry experts.13

Natalie earned a Bachelor's Degree in International Marketing from The University of Alabama (2004-2008) and studied abroad at Universidad de Alcalá.2 She also holds certifications in product marketing, content, email, and inbound marketing from Pragmatic Institute and HubSpot.12

Highlights

Apr 22 · linkedin

Happy Earth Day! I spent the weekend gardening and finding cicada larvae in my yard (IYKYK). But last week, I had the chance to put some thoughts on how #returns drive #circularity given the latest American Circular Textiles (ACT) legislation. Check it out to learn about what some inspiring brands are doing to drive circularity like Nike's Move to Zero, On's Onward program, the LEGO Group's Replay initiative, and Steve Madden's rebooted program. (Link to article in the comments) #returnsmanagmentsystem #rms #returnsdonthavetosuck

Jan 14 · linkedin

In the words of Taylor Swift herself, “Welcome to New York” NRF! Pop over to booth #6427 if you need some advice on tackling the full lifecycle of returns. I also still have a few passes to our exclusive happy hour for retailers and 3PLs with Veho and Fluent Commerce.

Related Questions

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Natalie Walkley
Natalie Walkley, photo 1
Natalie Walkley, photo 2
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Location

Nashville, Tennessee, United States