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Nayab Malik
Manager, Data. MarTech @ Kinesso | Consultant | Entrepreneur
Nayab Malik is a professional with a diverse educational background, having studied at various institutions such as George Brown College, Vanier College, International Marketing University Of Canada, and Mcgill University.
Nayab Malik holds degrees in Advertising, Health Science, Bachelor of Arts, and Bachelors in Psychology and Sociology, showcasing a wide range of academic interests and expertise.
In terms of professional experience, Nayab Malik has worked as the Manager of Digital Performance at Kinesso and previously served as the Supervisor of Digital Performance Marketing at IPG Mediabrands.
Highlights
The last few weeks have been incredible in Toronto! It all started with AdClub of Toronto Digital Day, where I got to hang out with some of the brightest minds in the media industry. Our Chief Data & Solutions Officer, Christy MacLeod spoke on a brilliant panel with MC (Marie-Claude) Beaudry about the emergence of AI and its impact on the advertising and media world.
In our fast-paced adtech space, we love change and always embrace it with a positive mindset. While AI will make our jobs more efficient and faster, it will also change the pace of creative production. I can’t wait to see all the new, innovative creatives and advertising that will emerge with the help of AI. Also as someone who loves exploring and implementing new technologies, I’m excited to learn and implement new technology tools as this space evolves.
Besides AdClub Day, there’s so much happening in the office with in-person meetings, hangouts with coworkers, and visits from our global team to our Canadian office. The energy in the adtech space this summer in Toronto is truly exciting and inspiring. I am excited for more human connections with coworkers, clients,vendors and other media professionals. As we tackle important challenges for some of Canada’s biggest companies, I look forward to the collobaration and all the innovation ahead.
Thank you Alan Sifuentes for organizing the event. Roksolana Plysyuk what an incredible day.
Interesting infographic showcasing global identity solutions, with Kinesso prominently featured!
As we gear up for the inevitable cookie drop in late Q3, it's crucial to stay ahead of the curve. How are you preparing for this shift? Thoughts?
