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Nia Groce

Lead, Brand Narrative, Writing—Global Jordan | Fashion Journalist & Editor

Nia Groce is a Senior Brand Narrative Writer at Nike, specifically for the Global Jordan brand.17 Born in May 1990, she is currently 34 years old.58 Nia has over 10 years of professional experience in the fashion retail and news media industries.6

In her role at Nike, Nia has led brand narratives for significant product launches, such as the fall 2023 release of the Luka 2 signature shoe.1 She is also involved in freelance projects, working as a copywriter and editor.37

Beyond her work at Nike, Nia is a multifaceted creative professional. She is described as a writer, photographer, model, fashion stylist, and blogger.2 Her Instagram profile (@niag) showcases her involvement in stories, travel, style, and art, with a focus on colorful content.4

Nia is based in Portland, Oregon (PDX), as indicated by her Instagram profile4, although some records suggest she has lived in Brooklyn, New York.8

Highlights

Aug 21 · HYPEBEAST
Helinox x Café Kitsuné Furniture 2022 Collab | HYPEBEAST - HYPEBEAST
Jul 30 · HYPEBEAST
Reebok “Courting Greatness” AR Tool Basketball Courts | HYPEBEAST - HYPEBEAST

Related Questions

What inspired Nia Groce to pursue a career in brand narrative writing?
How did Nia Groce contribute to the fall 2023 launch of the Luka 2 signature shoe?
What are some of Nia Groce's most notable projects at Nike?
How does Nia Groce balance her role at Nike with her freelance projects?
What makes Nia Groce's approach to brand narrative unique?
Nia Groce
Nia Groce, photo 1
Nia Groce, photo 2
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Location

Portland, Oregon, United States