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Nic van 't Schip
Head of New Business, Global Licenses at MY.GAMES
Professional Background
Nic van 't Schip is a renowned marketing expert in the gaming industry, distinguished for his deep-rooted passion for gaming that seamlessly intersects with his professional endeavors. His extensive career trajectory showcases a progressive evolution through various pivotal roles, cementing his status as a veteran in gaming industry marketing and business development.
Currently, Nic serves as the Head of New Business, Global Licenses at MY.GAMES, where he is responsible for spearheading innovative business strategies and expanding the company’s global outreach. This position serves as a testament to his capability to leverage new opportunities while maintaining a strong connection with the gaming community and industry compeers.
Before assuming this leadership role at MY.GAMES, Nic successfully led Publishing Operations within the same company, where his organizational acumen and strategic foresight allowed for enhanced operations and increased engagement with stakeholders in the publishing process. His journey at MY.GAMES reflects his continuous commitment to excellence within the gaming sector.
In his previous endeavors, Nic's role as the Vice President of Strategic Business Development at nicecactus further honed his skills in driving growth and establishing strategic partnerships. His active participation in their Executive Committee also signifies his leadership capabilities and his influence on major business decisions. As Marketing Director, he was integral to shaping the brand's image and marketing strategies that resonated within the gaming space.
Before joining the ranks of nicecactus, Nic achieved significant milestones in his career while working at Twitch as the Senior EMEA Marketing Manager. His role involved orchestrating marketing campaigns that not only captured the attention of gamers but also pushed the envelope of how streaming services could engage with their audiences.
Nic's journey also includes his entrepreneurial spirit showcased while consulting at Capstone - Beyond Limits, where he provided investment, publishing, and marketing insights to various companies looking to enhance their footprint in the gaming industry. His advisory role at Abrakam SA demonstrates his versatility and willingness to share his wealth of knowledge, helping budding initiatives elevate their brands.
At Perfect World Europe B.V., he served in multiple critical roles, such as Senior Manager of Global Investments, Head of Marketing, and European Marcom & Product Manager. Nic’s multifaceted roles at Perfect World reflect his depth of knowledge in global marketing strategies and investment dynamics, which are crucial in today’s fast-evolving gaming landscape.
Notably, Nic's early career laid a solid foundation in community and communications management. His experiences as General Manager of OnRPG, Community Manager for games like Warhammer: Age of Reckoning, and roles at France Telecom/GOA provided him with an intimate understanding of audience engagement, gaming communities, and customer support. His expertise in community management highlighted his ability to foster meaningful interactions between gamers and companies.
Additionally, Nic’s entrepreneurial spirit shines through his time as CEO and Head of Web Development at Netpack, along with founding Zite Media. These ventures display his capacity for innovation and willingness to take risks, further enriching his comprehensive understanding of the gaming ecosystem.
Education and Achievements
Nic van 't Schip's educational background includes studies at Haagse Hogeschool, where he developed a solid foundation that supports his successful career in gaming. His academic journey provided the skills and knowledge necessary to thrive in a competitive industry, enhancing his analytical thinking and marketing abilities.
Throughout his illustrious career, Nic has amassed numerous achievements and accolades reflecting his innovative contributions to the gaming industry. His strategic approach to marketing and community engagement has helped propel numerous gaming brands and products into household names, shaping how gamers interact with their favorite titles.
Notable Contributions
- Leadership and Strategic Development: Nic’s ability to lead teams through challenges and pivot strategies as needed has proven invaluable in fostering growth and innovation in every organization he has been part of.
- Community Building: With a rich history in community management, he has effectively built and nurtured gaming communities, understanding their dynamics and needs to cultivate lasting relationships between brands and gamers.
- Marketing Excellence: His marketing initiatives have not only improved brand visibility but also enhanced customer engagement across multiple platforms, making him a respected figure in the marketing community.
- Spearheading Innovations: Nic continuously explores new business models and partnership opportunities to keep pace with the ever-evolving gaming landscape, demonstrating foresight in navigating industry trends.
Achievements
- Instrumental in driving growth strategies at MY.GAMES as well as enhancing their publishing operations.
- Successfully launched and managed marketing campaigns at Twitch that increased audience engagement and brand loyalty.
- Held leadership roles at various industry-leading companies, contributing robust strategies that enhanced competitiveness and market reach.
- Drove community management and customer support initiatives that enriched user experiences in various gaming titles.
- Recognized for his entrepreneurial ventures, reflecting a strong commitment to innovation and growth in the gaming sector.
