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Nikila Srinivasan
Lead Enterprise Sales Engineer based in New York
Nikila Srinivasan is a seasoned product management executive currently serving as the VP of Product Management for Business Messaging at Meta (formerly Facebook).1 Her role encompasses leadership of WhatsApp Business, Messenger for Business, and Instagram Direct messaging products.
Career Highlights
Meta and Facebook: Nikila has been with Meta/Facebook since 2013, holding various leadership positions:
- VP, Product Management - Business Messaging (February 2023 - Present)
- Senior Director of Product Management (2013 - 2021)
- Led consumer products for Groups, Events, and new initiatives
- Headed teams responsible for Small & Medium Business (SMB) & International growth
- Established Facebook's first product, engineering, and design teams in APAC (Singapore)
- Founded the product team focused on emerging markets
Other Notable Roles:
- VP of Product at Instacart (2021 - February 2023)
- Product Manager at Zite (CNN) and StumbleUpon (2011 - 2014)
- Founding Member of The Score Magazine (2007 - 2015)
Education and Skills
- Master's degree from The George Washington University
- Bachelor of Engineering from Anna University
- Multilingual: Proficient in English, Tamil, Hindi, with elementary knowledge of French and Chinese1
Additional Interests
Nikila is also an angel investor, supporting pre-seed, seed-stage, and Series A startups since 2018.1 She has a pending US patent, demonstrating her innovative contributions to the tech industry.
Nikila's extensive experience in product management, particularly in social media and business messaging, along with her global perspective and entrepreneurial spirit, make her a valuable asset in her current role at Meta.
Highlights
It's been an eventful summer visiting messaging-first markets like Brazil - home of "Zap Zap" (as the Brazilians call WhatsApp), witnessing the Empire State Building light up to celebrate how WhatsApp is rapidly growing in the US (100M and counting!), taking the stage to host our annual Conversations event in Sao Paulo (with many product launches!), and at Cannes Lions Festival where we announced our expansion of messaging features for Messenger and more. Fortunate to get to work on such interesting products with great teams every day. For those interested in learning about what we're building with Business Messaging, check out our Conversations keynote recording here: https://lnkd.in/ejbcsDCz
WhatsApp Business
Congratulations to an incredible leader, human, and mentor! Sarah Friar you’re one of a kind.
