Suggestions
Nikki Mattei
I empower businesses to find their brand purpose and communicate it authentically. Chartered Marketer. Co-owner of eco holiday rental Villa in the Vineyard. Conscious consumer.
Nikki Mattei is a Content Writer at Sustonica, where she specializes in creating Insight articles aimed at empowering property management companies in the short-term rental sector to adopt sustainable practices. She has a strong background in sustainability marketing and has been active in the ethical sector for over 15 years, with more than 35 years of overall marketing experience.
In addition to her role at Sustonica, Nikki is a Chartered Marketer and co-owner of an eco-friendly holiday rental, Villa in the Vineyard. She focuses on helping businesses articulate their brand purpose authentically and embraces sustainability as a core value in her work.123
Highlights
I've chosen not to use AI in my marketing work. In this newsletter I explain why.
Please challenge me, share your views and feel free to disagree with my opinions! That is how we all learn and agree to compromise in many instances.
These are just my views but I do hope it may get you thinking more deeply about how you use AI.
#ai #marketingstrategy #contentwriting #sustainability #artificialintelligence
Have you made a commitment to start measuring your carbon footprint?
This is often the place that many companies start on their sustainability journey.
Are you looking for easy-to-use software to help you measure your emissions?
I spent months researching the various carbon footprint calculators on the market. I decided to become an Ambassador for Compare Your Footprint as Green Element, who created the software, has been in environmental consulting for nearly 20 years. This means that they have collected a large amount of proprietary data across a wide range of industries. I really like the fact that they are a certified B Corp and their pricing is very affordable - the software is even free for very small businesses.
I have first-hand experience of how the software works as I've used it to calculate the carbon footprint of my eco escape, Villa in the Vineyard.
I offer a 10% discount (20% for B Corps) for any business who registers through me. Just contact me for a demo.
#carbonfootprint #carbonfootprintcalculator #climateaction #bcorp
Compare Your Footprint Liberty Bollen Green Element Romesh Jeyaseelanayagam
https://lnkd.in/gBXprV3A
