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Nina Haines
Asst. Manager of Influencer Marketing & Global Communications at Supergoop!
Professional Background
Nina Haines is a dynamic marketing professional with a rich background in gender and sexuality studies, bringing a unique perspective to the diverse fields of influencer marketing and global communications. She currently serves as the Assistant Manager of Influencer Marketing & Global Communications at Supergoop!, a leading skincare brand known for its innovative sun protection products. In her role, she combines her passion for effective communication and strategic partnerships to enhance the brand's visibility and outreach in the competitive beauty industry.
Previously, Nina has made significant contributions in various marketing roles, including as the Affiliate Marketing & Partnerships Manager at Package Free, where she developed and executed marketing strategies that focused on sustainability and reducing waste. Her tenure at amika, where she progressed from an Influencer Coordinator to an Influencer Associate, gave her invaluable experience managing influencer relationships and crafting compelling campaigns that resonate with the brand's target audience.
In addition to her marketing prowess, Nina has honed her skills in community management and social media engagement through her work at The Women of Sex Tech and various internships. She is passionate about fostering inclusive spaces and empowering conversations surrounding gender and sexuality in the digital landscape. Her experience as a staff writer for Her Campus NYU and as a managing and contributing editor at HighbrowLowbrow.com reflects her strong written communication skills and ability to connect with diverse audiences.
Education and Achievements
Nina's educational journey began with a Bachelor's degree in Gender and Sexuality Studies from New York University (NYU), which has profoundly shaped her understanding and approach to marketing and communications. This academic foundation not only informs her professional endeavors but also fuels her passion for advocacy and social justice, particularly in areas related to gender equality and representation in the media.
Nina has also been actively involved in various organizations that emphasize the importance of community and inclusivity. Working as Community Manager for The Women of Sex Tech, she played an essential role in supporting women and non-binary individuals in the technology sector, focusing on elevating their voices and contributions in this traditionally male-dominated field. Her background in sales at reputable brands like Journelle and Madewell further demonstrates her versatile capabilities in understanding customer needs and market trends.
Nina’s journey reflects a commitment not only to her career growth but also to the empowerment of underrepresented communities, showcasing her belief in the power of authentic narratives and strategic storytelling in marketing.
Achievements
Throughout her career, Nina has successfully developed and executed marketing campaigns that have increased brand engagement and awareness significantly. At Supergoop!, her contributions have led to enhanced influencer collaboration, aligning brand values with authentic voices in the community. She has a proven track record of leveraging social media platforms effectively, creating impactful content that resonates well with audiences.
Nina’s creative approach and strategic mindset have made her a sought-after professional in the influencer marketing arena. As she continues to advance in her career, her passion for gender and sexuality studies adds a meaningful layer to her work, advocating for inclusivity and representation in all areas of her professional and personal life.
In summary, Nina Haines is a multifaceted marketing expert with a background that uniquely positions her to thrive in the ever-evolving landscape of communications and marketing. Her commitment to social advocacy combined with her professional skills makes her a leader in her field who is poised to make impactful strides in the industry.
