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Nina M.

Digital/Social & Content Strategy | Storytelling with Impact | Content & Digital Marketing | Audience Development

Nina M. Mehta serves as the Director of Consumer Revenue and Events Marketing at MIT Technology Review. She has a robust background in digital and social content strategy, with a strong focus on storytelling that drives engagement and change.

Professional Background

  • Experience: Nina has held significant roles in various media organizations, including:
    • Supervising Producer for digital and social content at Paramount and TV Land Networks.
    • Director of Digital Marketing for CBS Interactive, overseeing major shows like Inside Edition and The Rachel Ray Show.
    • Digital Director for Lambda Legal, where she enhanced the organization's visibility in LGBTQ+ rights advocacy.
  • Achievements: Under her leadership at Paramount, brands saw over 278% growth in cross-platform digital views and up to 400% year-over-year growth in social media engagement.12

Education

Nina holds a degree from The George Washington University, which has contributed to her expertise in marketing and content strategy.4

Current Role

In her current position at MIT Technology Review, she focuses on integrating consumer revenue strategies with event marketing to enhance audience engagement and drive revenue growth.23

Highlights

Aug 25 · linkedin

Trends go from viral to dead overnight, it's no surprise that the brands making real connections with their customers are the ones that can spot the trends and turn it around in a matter of hours.

Aug 13 · linkedin

Podcaster Joe Rogan, presidential candidate Robert F. Kennedy, Jr., and football quarterback Aaron Rodgers are all helping revive AIDS denialism— disinformation and conspiracy theories designed to argue either that HIV doesn’t cause AIDS, or that there’s no such thing as HIV at all.     These ideas were initially promoted back in the 1980s and ’90s by some scientists from unrelated fields, as well as many science-adjacent figures and self-proclaimed investigative journalists. But as more and more evidence stacked up against them, and as more people with HIV and AIDS started living longer lives thanks to effective new treatments, their claims largely fell out of favor.

At least until the coronavirus arrived. Check out MIT Technology Review's most recent big feature. 👇🏽

Related Questions

What are some of Nina Mehta's most notable achievements at MIT Technology Review?
How has Nina Mehta's experience at Paramount and TV Land Networks influenced her work at MIT Technology Review?
What specific strategies has Nina Mehta implemented to drive growth in audience engagement at MIT Technology Review?
How does Nina Mehta's background in media and marketing contribute to her role at MIT Technology Review?
What are some examples of successful events Nina Mehta has organized at MIT Technology Review?
Nina M.
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Location

New York, New York, United States