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Nivedha Sridhar

Director of Marketing at Facilio | Founding Team

Nivedha Sridhar is the Director of Marketing at Facilio, a company specializing in data-driven building operations. She is a founding team member, having joined as employee number five in 2017, and has played a crucial role in establishing and expanding the company's marketing efforts on a global scale.1

Professional Background

Nivedha has a strong background in B2B marketing, particularly within the enterprise software sector. Her expertise includes launching innovative products and executing go-to-market (GTM) strategies across various industries such as Enterprise Telecom, IoT Platforms, SaaS & Cloud, Smart Buildings, and Real Estate Operations. She is skilled in areas like product marketing, brand building, account-based marketing (ABM), and sales acceleration.12

Contributions at Facilio

At Facilio, Nivedha has been instrumental in:

  • Marketing Strategy: Developing customer-focused programs that drive awareness and demand for the company's solutions.
  • Growth Initiatives: Helping manage over 40 million square feet of space across 350+ buildings globally.1
  • Event Creation: Co-creating the FutureProof summit, which brings together top leaders in property operations to discuss technological advancements in the field.1
  • Content Development: Hosting the REbuild video series that features discussions with industry leaders.1

Education

Nivedha holds a Post Graduate Programme in Management for Executives from UCLA Anderson School of Management and a Bachelor of Technology (B.Tech.) from SSN College of Engineering.

Her career prior to Facilio includes roles at Zoho Corporation where she worked in various marketing capacities, contributing to significant growth and product positioning strategies.12

Highlights

Feb 22 · linkedin

📌Last four years: tackling unknowns—new category, enterprise SaaS, and to add to it, a global pandemic.

Fast fwd to today: we're announcing $35 million in SeriesB💰

Intelligence-led property operations is transforming the built world. And the best part? We're leading this transition with our unified AI-led software🎉

Announcing a fresh round of #funding to accelerate digital transformation in the built world and enable the future of operations.

Facilio: Data-driven Building Operations

Feb 3 · linkedin

Had a great time with Arvind Parthiban and Varun Shoor geeking out on enterprise SaaS marketing and building category authority through value content 📒

Here’s a sneak peak of the SaaSBoomi BTS episode👇 https://lnkd.in/gw_fXB3W

Subscribe at https://lnkd.in/gB6pCkNC to stay tuned to the episode launch

Thanks for organizing this lively discussion Dhanyal Radha Gopi SaaSBOOMi

Related Questions

What are some of the key achievements Nivedha Sridhar has accomplished at Facilio?
How did Nivedha Sridhar contribute to the growth of Facilio from its early stages?
What is the FutureProof summit, and what role did Nivedha Sridhar play in its creation?
Can you provide examples of Nivedha Sridhar's successful go-to-market strategies?
What industries has Nivedha Sridhar worked in, and how has her experience in these industries influenced her marketing approach?
Nivedha Sridhar
Nivedha Sridhar, photo 1
Nivedha Sridhar, photo 2
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Location

Chennai, Tamil Nadu, India