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Nivedha Sridhar

Director of Marketing at Facilio | Founding Team

Nivedha Sridhar is the Director of Marketing at Facilio, a company specializing in data-driven building operations. She is a founding team member, having joined as employee number five in 2017, and has played a crucial role in establishing and expanding the company's marketing efforts on a global scale.1

Professional Background

Nivedha has a strong background in B2B marketing, particularly within the enterprise software sector. Her expertise includes launching innovative products and executing go-to-market (GTM) strategies across various industries such as Enterprise Telecom, IoT Platforms, SaaS & Cloud, Smart Buildings, and Real Estate Operations. She is skilled in areas like product marketing, brand building, account-based marketing (ABM), and sales acceleration.12

Contributions at Facilio

At Facilio, Nivedha has been instrumental in:

  • Marketing Strategy: Developing customer-focused programs that drive awareness and demand for the company's solutions.
  • Growth Initiatives: Helping manage over 40 million square feet of space across 350+ buildings globally.1
  • Event Creation: Co-creating the FutureProof summit, which brings together top leaders in property operations to discuss technological advancements in the field.1
  • Content Development: Hosting the REbuild video series that features discussions with industry leaders.1

Education

Nivedha holds a Post Graduate Programme in Management for Executives from UCLA Anderson School of Management and a Bachelor of Technology (B.Tech.) from SSN College of Engineering.

Her career prior to Facilio includes roles at Zoho Corporation where she worked in various marketing capacities, contributing to significant growth and product positioning strategies.12

Highlights

Jun 4 · saasboomi.org
Re-thinking enterprise SaaS marketing - SaaSBoomi
Nivedha Sridhar - Reliabilityweb
Nivedha Sridhar - Reliabilityweb
Feb 4 · saasboomi.org
Re-thinking enterprise SaaS marketing with Nivedha Sridhar of Facilio
Re-thinking enterprise SaaS marketing with Nivedha Sridhar of Facilio
Feb 3 · youtube.com
Nivedha Sridhar, Facilio | BTS Ep4 | SaaSBoomi Podcast - YouTube
Nivedha Sridhar, Facilio | BTS Ep4 | SaaSBoomi Podcast - YouTube

Related Questions

What are some of the key achievements Nivedha Sridhar has accomplished at Facilio?
How did Nivedha Sridhar contribute to the growth of Facilio from its early stages?
What is the FutureProof summit, and what role did Nivedha Sridhar play in its creation?
Can you provide examples of Nivedha Sridhar's successful go-to-market strategies?
What industries has Nivedha Sridhar worked in, and how has her experience in these industries influenced her marketing approach?
Nivedha Sridhar
Nivedha Sridhar, photo 1
Nivedha Sridhar, photo 2
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Location

Chennai, Tamil Nadu, India