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Noya Polliack

Sr. Director of Marketing & Monetization (B2C, Startups) @ Similarweb

Noya Polliack is a senior marketing executive with extensive experience in B2C product growth marketing, currently serving as the Senior Director of Marketing & Monetization (B2C, Startups) at Similarweb.12 She is based in Herzliya, in the Tel Aviv District of Israel.1

Noya's expertise lies in combining marketing, monetization, and data to lead growth strategies for multiple B2C startups previously acquired by Similarweb.1 Her areas of focus include user acquisition, branding, product marketing, performance marketing, and revenue growth.1

Prior to her current role, Noya held several significant positions:

  1. Senior Director of Growth, Marketing & Analytics at Rakuten Viber (October 2021 - May 2022)1
  2. Director of CRM & Marketing Growth at Rakuten Viber (2019 - October 2021)1
  3. Mobile Monetization Manager at AVG Technologies (August 2013 - June 2017)1

Noya has also served as a mentor for Techstars from June 2018 to May 2022.1 Her educational background includes studying Law at Tel Aviv University from 2005 to 2008.1

Throughout her career, Noya has demonstrated expertise in various aspects of digital marketing, including user acquisition, retention marketing, analytics, and monetization strategies for mobile applications and B2C products.12

Related Questions

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Noya Polliack
Noya Polliack, photo 1
Noya Polliack, photo 2
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Location

Herzliya, Tel Aviv District, Israel