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Nykolai Hrytsyk
Purveyor of Strategies | Mentor | Innovator | Storyteller | Secret keeper
Nykolai Hrytsyk is a professional in the advertising and media industry, currently serving as a Business Director at Hearts & Science.1 He is based in Toronto and has over 500 connections on LinkedIn.1
Professional Background
Nykolai studied Advertising at St. Clair College, which has provided him with a strong foundation in his field. Throughout his career, he has developed expertise in various aspects of media and advertising.
Current Role and Responsibilities
At Hearts & Science, Nykolai is involved in strategic planning and leadership. He describes himself as a:
These titles suggest that Nykolai plays a multifaceted role in his organization, combining creative thinking with strategic planning and mentorship.
Industry Involvement
Nykolai is actively engaged in the media industry beyond his day-to-day responsibilities. In March 2024, he participated as a judge in the Young Lions competition, where he observed promising work that led him to express optimism about the future of media.2
Company Growth
It's worth noting that Hearts & Science, the company where Nykolai works, has been in a growth phase. In March 2023, there were indications that the company was expanding and seeking new talent.4
Nykolai Hrytsyk's LinkedIn profile (username: nykolai-hrytsyk-3a336919) serves as a professional platform where he connects with industry peers and shares insights about the media landscape.12
Highlights
The future of media is very bright based on some of the work I witnessed during the Young Lions competition this past weekend. As many know, this annual event holds a special place in my heart as it was a pivotal moment for me, and a reminder that our industry can sometimes forget that beyond data, there are people. Too often we short cut to an end result or metric and forget about the story we are crafting, how we humanize that data and weave sometimes complex narratives around culture, people and moments. This year, I had the privilege of mentoring our 5x teams from Hearts & Science, and while not everyone can be Cannes bound, the experience and inspiration from participating in this competition will last an entire career. Congratulations to all the teams, we are very proud of you all.
Bettina Heimrath Aditya Salian Ali Chouaib Swarna Srivastava Devanshi Bhatt Camile Recto Ramya Sri Sethu David Klein CAROL PARMAR Chris Szulc
