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Patrick McCann

Senior Vice President, Research at Raptive

Patrick McCann is a prominent figure in the ad tech industry, currently serving as the Chair of Prebid.js at Prebid.org.13 He has been in this role since March 2022 and is also a Board Member of Prebid.org since November 2019.3

In his professional career, McCann holds the position of Senior Vice President of Research at Raptive, a role he has occupied since March 2021.3 Prior to this, he was the Vice President of Data Science at the same company from October 2013 to March 2021.3

McCann has extensive experience in publisher yield optimization, content promotion, and audience development.3 His expertise spans various areas including data science, programmatic media buying, business intelligence, and yield management.3

He is actively involved in the ad tech community, frequently speaking at industry events such as AdMonsters Publisher Forum, Advertising Week, and DMEXCO.3 McCann has also been mentioned in press articles related to ad blocking and digital ad verification.3

As Chair of Prebid.js, McCann plays a crucial role in guiding the development of this open-source header bidding solution. He recently announced a Prebid Summit Breakout session for 2024, where participants can help shape the 2025 roadmap for Prebid.js.2

Related Questions

What are Patrick McCann's main responsibilities as Chair of Prebid.js?
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Patrick McCann
Patrick McCann, photo 1
Patrick McCann, photo 2
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Location

Newark, New Jersey, United States