Suggestions
Patrick Pitman
Patrick Scott Pitman is an experienced agency owner and business consultant based in Austin, Texas, United States.1 He has been working in the ecommerce industry for over 25 years, specializing in optimizing digital marketing strategies for independent direct-to-consumer brands and multi-channel manufacturers.1
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Patrick is known for his expertise in transforming one-time online purchases into loyal customers who refer others and make repeat purchases.4 He is passionate about helping coaches and consultants turn their services into profitable businesses.3 Patrick also contributes articles on various business topics, including communication, leadership, and customer relationships.2
Highlights
The DTC ecommerce scene in Austin offers social mixers like the Shopify Meetup I co-host with Cameron Shaw, but now I'm experimenting with an educational workshop format...
On June 20 in Austin with Sam Hill of Ecom CFO, we're going to teach how to Budget for Q4 Profit. It'll be hands-on, interactive, and tailored to those who show up. We'll finish with a social lunch.
This is for the business owner who wishes they had a CFO.
Or the bookkeeper / controller who aspires to CFO-like impact.
Or the CFO who wants support (and templates, checklists, and more!).
Bankers like Crystal Reynolds or our friends at 8fig might appreciate that you get support like this!
-- I've observed with admiration pitches, cohorts, and showcases from Naturally Austin and SKU. Many have told me how valuable those support organizations can be, so kudos to Matthew Gase, Michelle Breyer and others who contribute. AND, those focus on CPG and slots are scarce.
So I was encouraged by these examples, and locals like Quentin Montalto and Scott Richards who cheer the Austin ecom community. This training is for any kind of product company selling on-line.
It's for any brand retailer who wants more than hope for a Black Friday. Let's plan for it!
This workshop may also appeal to agencies like Hal Smith's h street digital or Michael Erickson Facchin's Search Scientists, and my own ebusiness pros. Marketers like Gabrielle Pitman crave the clarity and choice-making that an owner-led budget brings to marketing spend.
With Sam Hill's help June 20, let's make it a black year, not just a black November!
Come if you want to protect your profitability by budgeting as a practice, a process!
As 'profit zealots' like Jason Snider have taught me, it's not just a spreadsheet exercise you do one-time. Your BUDGET introduces constraints and spurs creativity for everyone in your business.
If you know someone who might want more than an ecom social mixer, would you share the event registration link in the comments?
Pass along coupon code LINK50 to 50% on the ticket price.
-- If this goes anywhere, it will be the first in a CFO series of workshops under the Frankly eCommerce banner. I imagine a future CMO series, maybe attracting pros like Brian Massey or George Bryson.
(Welcome DM's with referrals to worthy teachers.)
