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Paul Alexander

Chief Marketing Officer at Boston University Questrom School of Business - Brand Builder - Brand Strategy Expert - Experienced Public Company Board Member & Non-Profit Organization Board Chair

Paul Alexander is the Chief Marketing Officer for Questrom School of Business, Boston University, boasting over 30 years of experience at Fortune 500 companies such as Time Inc., Procter & Gamble, Campbell's Soup, Liberty Mutual Insurance, and Eastern Bank.

With a blend of advanced digital knowledge and traditional marketing acumen, Paul has a track record of successfully launching and revitalizing brands, managing advertising, sports sponsorships, social media, public relations, internal communications, web design, design thinking, multimedia services, and event strategy.

Specializing in understanding the shopper journey and orchestrating cohesive omni-channel experiences, Paul excels at devising and executing marketing strategies that enhance business outcomes, brand value, and stakeholder engagement.

Known for his exceptional leadership skills, Paul has a knack for fostering productive cross-functional relationships within complex organizational structures. He is also a renowned industry speaker and educator, having imparted his expertise to marketers in over 15 countries.

Paul Alexander holds an MBA in Marketing from Harvard Business School and an AB in Government from Harvard College. His previous roles include Chief Marketing and Communications Officer at Eastern Bank, EVP and Chief Communications Officer at Liberty Mutual Insurance, VP of Global Advertising and Design at Campbell Soup Company, Director of Global Advertising Development at Procter & Gamble, Brand Manager at Procter & Gamble, and Circulation Marketing Manager at Time Inc.

Paul Alexander
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Location

Boston, Massachusetts, United States