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Paul DeLaurentis
Vice President of Sales at Audioboom
Professional Background
Paul DeLaurentis is a highly accomplished Ad Sales and Marketing professional with over a decade of experience in delivering integrated and customized marketing solutions. His career has been marked by a strong commitment to understanding both traditional and digital media landscapes, enabling him to develop an exceptional portfolio that successfully caters to diverse client needs. Throughout his career, Paul has worked with an array of companies and their media agencies, showcasing a clear understanding of the intricacies involved in the advertising industry.
Currently serving as the Vice President of Sales at Audioboom, Paul has honed his expertise in various domains such as digital marketing, online video, social media, mobile, email campaigns, and streaming platforms. His role at Audioboom emphasizes the importance of innovative marketing solutions, where he leverages his knowledge to lead his team in creating effective strategies that resonate with clients across multiple verticals.
Before his current role, Paul served as the Sales Director at Audioboom, where he was instrumental in driving sales initiatives and exploring new business opportunities within the digital audio sector. His previous experience as a National Digital Account Executive at CBS Corporation allowed him to further develop his skills in media sales, and he played a significant role in the digital transformation of CBS’s marketing strategies.
Paul’s impressive career trajectory also includes positions such as Media Sales Executive at CBS Radio and Marketing Consultant at Living Social. In these roles, he contributed to crafting compelling marketing campaigns that not only engaged audiences but also maximized revenue streams for the organizations he represented.
His earlier work at NY Daily News in both Digital Account Executive and Advertising Print Representative positions fortified his understanding of print and digital media integrations, allowing him to transition effectively into the digital space as it evolved over time. The vast array of knowledge Paul has amassed during his career positions him uniquely in the advertising landscape, particularly in understanding the shifts from traditional to modern digital advertising methods.
Education and Achievements
Paul DeLaurentis holds a Bachelor of Arts in Mass Communication with a specialization in Advertising from Iona College. This foundation in communications has equipped him with the necessary skills to navigate the dynamic advertising environment, enabling him to blend creativity with strategic thinking effectively.
Throughout his professional journey, Paul has consistently demonstrated an ability to meet and exceed revenue goals. His proactive approach to breaking new business across all verticals showcases his commitment to driving results and ensuring client satisfaction. He possesses a noteworthy track record of creating solutions that align with client objectives, resulting in long-term partnerships fueled by mutual success.
Paul DeLaurentis's blend of traditional media understanding alongside his depth of expertise in digital platforms sets him apart in the competitive landscape of advertising and marketing. His hands-on experience across numerous companies provides him with valuable insights into client needs and market trends, which he adeptly translates into actionable strategies that deliver exceptional outcomes.
Achievements
- Revenue Goals: Paul has established a proven history of surpassing revenue targets in various roles, highlighting his effectiveness as a sales leader in the advertising sector.
- Client Relationships: By cultivating strong relationships with clients and media agencies, Paul has successfully established partnerships that contribute to sustained business growth for the companies he represents.
- Digital Transformation: His forward-thinking approach has been crucial in adapting strategies during the digital transformation era, ensuring relevance and effectiveness in marketing campaigns.
- Leadership Role at Audioboom: As Vice President of Sales, he is leading a talented team towards innovative solutions that enhance Audioboom's position in the market, showcasing his leadership abilities and commitment to excellence in sales and marketing.
In summary, Paul DeLaurentis exemplifies the qualities of a dedicated Ad Sales and Marketing expert. His extensive background, rooted in a solid educational framework, combined with his experience across various leading organizations, enhances his capability to create impactful marketing strategies that drive business success and foster lasting client relationships.
