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Paul Hillen

VP, Performance Marketing at SKIMS

Paul Hillen is the Vice President of Performance Marketing at SKIMS, a prominent lifestyle brand specializing in underwear, loungewear, and shapewear.1 He is responsible for developing and executing integrated digital marketing strategies to drive the company's growth and solidify its market position.1

Professional Experience

Prior to his role at SKIMS, Paul held several positions at Tommy John, including:

  • Senior Director of Growth Marketing
  • Director of Growth Marketing
  • Senior Acquisition Marketing Manager1

Earlier in his career, he worked as a Marketing Associate at Handy HQ and as a Student Partner at Rough Draft Ventures.1

Education and Expertise

Paul holds a Bachelor's degree in Marketing from the University of Pennsylvania, where he graduated with honors.1 He also attended Boston College's Carroll School of Management.

His areas of expertise include:

  • Performance-driven digital marketing strategy
  • Paid media optimization
  • Omnichannel customer acquisition and retention
  • Data-driven decision making and analytics
  • Scaling direct-to-consumer brands
  • Cross-functional team leadership1

Current Role at SKIMS

At SKIMS, Paul oversees all performance-driven marketing initiatives, including paid media, affiliate marketing, search engine optimization, and data analytics. His innovative strategies have resulted in significant increases in customer acquisition, revenue, and brand awareness.1

Paul Hillen's LinkedIn profile can be found at https://www.linkedin.com/in/paulhillen.2

Highlights

Feb 20 · sales.superagi.com
Paul Hillen Research by SuperAGI
May 19 · contactout.com
Paul Hillen Email & Phone Number - ContactOut
Feb 11 · theorg.com
Leadership Team - SKIMS - The Org
Leadership Team - SKIMS - The Org
Sep 28 · youtube.com
Championing Audio Advertising Internally with Paul Hillen of SKIMS
Championing Audio Advertising Internally with Paul Hillen of SKIMS
Jan 1 · rocketreach.co
SKIMS Marketing Department | SKIMS Marketing Team - RocketReach

Related Questions

What are some of the key strategies Paul Hillen has implemented at SKIMS?
How has Paul Hillen's experience at Tommy John influenced his approach at SKIMS?
What specific metrics has Paul Hillen focused on to drive growth at SKIMS?
How does Paul Hillen's leadership philosophy impact his team at SKIMS?
What are some notable achievements Paul Hillen has accomplished in his career?
Paul Hillen
Paul Hillen, photo 1
Paul Hillen, photo 2
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Location

Los Angeles, California, United States