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Paula Donnelly

Vice President Creative Services STRATEGY I BRAND CHAMPION | PRODUCT DEV I DESIGN INNOVATOR BUYING I PLANNING EXPERT

Paula Donnelly is a dynamic and accomplished senior executive with a strategic mindset and extensive international management experience in the eyewear industry.

She excels in collaborative brand positioning, market analysis, consumer insights, and revenue growth, overseeing areas such as trends forecasting, R&D, design, and production.

With a proven track record of managing cross-functional teams, Paula has worked with over 30 brands in her portfolio, from in-house to licensed brands, and has organized large-scale decoding events for industry professionals.

Her expertise extends to innovation, product development, and brand management, particularly targeting North American brands like Michael Kors, Coach, Tory Burch, and Brooks Brothers.

Paula also boasts a strong background in specialty retailing, focusing on strategy, assortment management, product development, sourcing, and vendor negotiation, with experience in global private label development and product buying and planning for various categories.

Paula Donnelly
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Location

Cincinnati Metropolitan Area