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Pauliina Alanen
Communications & Marketing Lead at Silo AI - We're hiring!
Pauliina Alanen is a seasoned marketing professional with a strong background in communications and brand development, particularly in the technology and AI sectors. She served as the Communications & Marketing Lead at Silo.AI from January 2019 to June 2022, where she played a pivotal role in shaping the company's strategic marketing and communications efforts globally. During her tenure, she was instrumental in expanding Silo.AI's presence across multiple markets, including Canada and various European countries, contributing significantly to the company's growth and brand awareness initiatives.12
Alanen holds a Master of Science in Economics and Business Administration from Aalto University, as well as a Master's degree in Social Sciences from the University of Helsinki. Her educational background complements her professional experience, which includes positions at several innovative startups in Silicon Valley and Finland.13 Notably, she has also worked as the Head of Brand at Silo.AI, where she further developed her expertise in international branding and communications.1
In addition to her corporate roles, Pauliina Alanen has been involved in various initiatives aimed at fostering startup ecosystems, including serving as a board member and podcast host for Startuplifers, a non-profit organization that connects Nordic talent with startups in Silicon Valley.1 Her diverse experience reflects a commitment to leveraging business design and marketing strategies to drive innovation and societal impact.
Highlights
This summer, I graduated from International Design Business Management at Aalto University and got my second master's degree: Master of Science in Business Administration and Economics (KTM).
Sometime during Covid, I decided to apply to this unique multidisciplinary master's program that I'd been eyeing for years – a great decision, I can say in hindsight! I took strategy as my minor and dove into service and business design, productizing, and business models. In addition I got to know amazing people and made new friends 💕.
In my thesis, I studied startups with a circular business model to understand "How sustainable entrepreneurs balance business and saving the world". I'm grateful for all the support I got from my supervisor Lauri Laine and all the startup founders I got to interview.
None of this would have happened without my former employer Silo AI giving me the flexibility to chase my designerly dreams. Many thanks to them and my partner in life for the support! ✨
