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Peter Goldie

Category Designer, Investor, Advisor

Peter Goldie is a partner at Category Design Co., where he helps companies define and dominate their business categories.13 He is also an advisor to Physio AI and Aligne Capital Partners, aiding them in scaling their impact in digital health and sustainability.13 Additionally, Peter advises Karerra and Gold Front, assisting startups in scaling and category development.13

Before his focus on category design, Peter co-founded sewnow! fashion studio and FashionKit, a retail and online business.13 He has held executive roles at companies such as Leanplum, Exploratory Software, and Fluid, where he spearheaded product marketing and business strategy initiatives.13 At Macromedia, he was instrumental in growing Flash to become the world's most installed software.13 Peter began his career in brand management at Procter & Gamble.13

Peter holds a Bachelor of Commerce degree in Marketing from Queen’s University and attended Upper Canada College.13 His LinkedIn username is pgoldie.4 He is passionate about inventing and growing innovative products, including category design, vision, strategy, financial models, analytics, product definition, roadmaps, customer development, user experience design, positioning, branding, advertising, customer acquisition, SEO, PR, events, and social and growth hacking techniques.2

Peter has helped grow products like Maya, Flash, and Social Commerce stores within Facebook.2

Highlights

Mastering Category Design with Peter Goldie and Deborah Kattler ...
Mastering Category Design with Peter Goldie and Deborah Kattler ...
How Category Design Can Change the Story of Your Business

Related Questions

What inspired Peter Goldie to transition from fashion to tech?
How did Peter Goldie's role at Macromedia impact the growth of Flash?
What are some key strategies Peter Goldie uses in category design?
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What challenges did Peter Goldie face when co-founding sewnow and FashionKit?
Peter Goldie
Peter Goldie, photo 1
Peter Goldie, photo 2
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Location

San Francisco Bay Area