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Peter Kenseth
Experienced competitive strategist. Known for leading successful projects that deliver value to Fortune 500 executives
Professional Background
Peter Kenseth is a highly accomplished strategy consultant with over a decade of invaluable experience, playing a pivotal role as a trusted advisor to senior leadership within Fortune 500 companies across a variety of sectors. His extensive background in strategy consulting has made him an expert in supporting company-wide initiatives, leveraging deep insights from comprehensive primary and secondary market research as well as competitive intelligence projects.
Throughout his impressive career, Peter has successfully led research teams through numerous high-impact projects, including market viability assessments that determine the feasibility of entering new markets, market sizing initiatives to gauge potential market demand, and thorough market opportunity studies aimed at identifying growth avenues for organizations. His expertise extends to assessments of sales strategy effectiveness, benchmarking comparisons to gauge company performance against industry peers, competitive analyses that provide actionable insights, and customer segmentation studies that illuminate key target demographics.
One of Peter's standout skills is his ability to craft and present complex information in engaging, easily digestible formats. He synthesizes findings from extensive data analysis into visually appealing deliverables, enabling clients to quickly grasp insights and make informed strategic decisions. This unique approach has empowered various organizations to effectively navigate competitive landscapes and seize market opportunities, ensuring that they remain at the forefront of their respective industries.
His commendable ability to build strong business partnerships has not only positively impacted his clients' business strategies but has also supported internal objectives related to business development and client retention. Peter is recognised for his adaptability and proficiency in quickly learning new industries, allowing him to analyse big-picture strategies skillfully and develop competitive advantages across multiple marketplaces.
Education and Achievements
Peter's academic journey reflects his dedication to excellence. He began his studies at Montpelier High School, where he earned the distinguished title of Valedictorian with a stellar 4.0 GPA. This foundational excellence laid the groundwork for his higher education pursuits at Dartmouth College, where he graduated with a Bachelor's degree in History, earning both Cum Laude honors and recognition for High Honors. His educational background showcases not only a commitment to academic success but also a passion for learning that extends into his professional life.
Professional Experience
Peter’s career is distinguished by his progressive advancement within Maia Strategy Group, where he has held multiple key positions, including Vice President, Senior Manager, Managing Consultant, and Senior Consultant. These roles have equipped him with comprehensive insights into strategy development and execution, reinforcing his position as an industry leader.
Prior to his tenure at Maia Strategy Group, Peter contributed significantly as a Senior Business Analyst/Project Leader at Fletcher/CSI, where he further honed his analytical and leadership skills. His earlier career at Accenture Strategy (formerly known as Axia Limited) shaped his approach to consulting, providing him with a robust foundation in strategy solutions that benefit organizations in their pursuit for growth.
Additionally, Peter leveraged his expertise in the wine industry as a Wine Consultant at BRIX Wine Shop, where his passion for wine intersected with his professional pursuits, showcasing his diverse interests and skill sets.
Personal Interests
Beyond his professional endeavors, Peter Kenseth is an avid skier and a passionate outdoors enthusiast, which showcases his appreciation for nature and active lifestyles. He finds joy in exploring the mountains and participating in various outdoor activities, reflecting a well-rounded personal life that balances work with recreation.
In addition to his outdoor interests, Peter dedicates time to his love for wine. He operates an independently run website, www.TruthInJuice.com, where he provides thoughtful wine commentary and insights. This platform allows him to share his perspective on the wine industry, connecting with a community of enthusiasts and offering valuable content that enhances wine appreciation.
In sum, Peter Kenseth’s extensive background in strategy consulting, combined with his stellar education and a passion for both the outdoors and wine, marks him as a well-rounded professional dedicated to excellence in all aspects of his life. His ability to synthesize complex information into accessible formats stands out as a significant contribution to his clients' success, while his ongoing pursuit of personal passions enriches his overall life experience.
Highlights
On the latest episode of Petworking, I was lucky enough to sit down with Dr. Greg Aldrich, Chief Operating Officer at Nulo Pet Food. At Global Pet Expo, we saw a boom in alternative-to-raw diets (e.g., freeze-dried, air-dried, steam-dried, cold-pressed, and slow-cooked), and Nulo's Cold Pressed launch was one of the stars of the show.
In our conversation, Dr. Aldrich discussed Nulo's cutting-edge innovation, along with his extensive background in pet nutrition research.
Tune into the episode to hear directly from the former Kansas State professor on: ✨ Nulo's focus on alternative manufacturing techniques to avoid extreme heat exposure ✨ Its high protein, low carb nutritional philosophy aligned with dogs and cats' carnivorous ancestral diets ✨ Partnering with elite athletes like Simone Biles to promote the nutrition-performance connection ✨ The lack of public funding for pet nutrition research compared to human and livestock studies ✨ Sneak peeks at Nulo's upcoming innovations like new treat lines and repackaging
Whether you're a pet parent, pet pro, or just passionate about optimal animal nutrition, this is an episode you won't want to miss! Listen now and learn what's next in Nulo's journey towards the "perfect pet food."
Don't forget to like, share, and subscribe for more insightful interviews with the leaders transforming the pet industry!
One of the big trends at Global Pet Expo has been the boom in alternative-to-raw diets (e.g., freeze-dried, air-dried, steam-dried, cold-pressed, and slow-cooked).
We've also seen many companies coming up with innovative ways to make these diets more affordable to the consumer.
Primal Pet Foods has been one of the manufacturers spearheading this movement, with their launch of "Kibble in the Raw," which I posted about earlier this year (https://lnkd.in/epyaF7vP).
Yesterday, I had a chance to chat with Matt Koss and Dr. James Templeman of Primal, and talk about how Kibble in the Raw has been received since its launch.
It's now in ~1,000 stores, and looks to be capitalizing on its potential to make this category accessible to more pet parents.
Watch the video to learn more!
Petworking | #globalpetexpo
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Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.