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Peter Letz

Agent - Digital Media - Gaming at Creative Artists Agency

Peter Letz is an Agent in the Digital Media Group at Creative Artists Agency (CAA) where he represents gaming and geek content creators such as VivziePop, Ninja, Jacksepticeye, and others across platforms like Twitch and YouTube.

Since 2018, Peter has worked on securing significant deals for gaming clients in areas like endorsements, DTC consumer goods, and partnerships with streaming platforms. He has been instrumental in expanding talent into new revenue streams and verticals within the pop-culture sphere, enhancing multi-media businesses.

Some notable successes include Jacksepticeye's documentary 'How Did We Get Here?', Nick Eh's Game Award Nominated UEFN Map 'Fortnite Funland', Krew's mobile game 'Krew Eats', and the theatrically released gaming comedy special Gamer and the Mouth featuring Chris Redd.

Peter has brokered various deals for digital gaming and geek talent, including long-term endorsement partnerships with brands like Pepsi, Puma, and Red Bull, and streaming platform partnerships. Noteworthy collaborations include Critical Role’s deal with Amazon Studios and VivziePop's 'Hazbin Hotel' on Amazon.

Prior to CAA, Peter worked at Studio71 where he built the gaming vertical and facilitated projects such as the transformation of indie videogame Binding of Isaac into a successful tabletop game. He also founded Cousin Pete Productions and Management, representing a diverse roster of television and film writers, and directors.

Peter began his career at RKO Pictures and has been involved in producing film and television projects such as the documentary special 'Girl Got Game' for CW and a feature on the all-female esports team CLG Red.

Peter Letz holds a BA in Film from Wesleyan University.

Highlights

Jun 26 · linkedin

We are all hopped up on lox and Cafe Le Pete fresh coffee and ready for Vidcon! True teams carpool!

Good luck everyone in the Anaheim heat.

Brian C. Matthew T.

We are all hopped up on lox and Cafe Le Pete fresh coffee and ready for Vidcon! True teams carpool!
May 30 · linkedin

Batch 2 of Black Steel Bourbon is live! For you Bourbon connoisseurs, this is legit. No label slap here. Master distiller Marianne Eaves has created a top notch product. On our last drop the endemic Bourbon reviews were stellar. So, whether you just want a Doc collectible on the shelf or you want to sip some seriously tasty Bourbon, stock up before it sells out in 45 min like last time :). I really should get an affiliate link kick-back...

Launching a bourbon was definitely not on my bingo card for the career trajectory, but this has been a blast thanks to a stellar team!

Jon Alagem Marianne Eaves Stev Lawson Chris W. Sumit Gupta Grant Rapaport Whitney Siegel Griffin Burr CAA Digital Media Harper + Scott

Peter Letz
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Location

Los Angeles Metropolitan Area