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Phil Surles

Anthropologist & Innovation Consultant

Phil Surles is a cultural anthropologist with a diverse background in cultural anthropology, formative research, and ideation.

He holds a Ph.D. in Cultural and Applied Anthropology from the University of Florida and a Bachelor's Degree in a self-designed major merging film, musicology, semiotics, communication studies, and anthropology from the University of Michigan.

With a strong background in multi-sited research and various methodologies, Phil has expertise in technology, user experience research, organizational culture, and brand strategy.

He has worked with notable organizations including Google, Ford Motor Company, and Accenture's Bionic, among others, in roles such as Applied Anthropologist & Strategist, Insights Lead, and User Experience Researcher.

Phil's current focus is on responsible innovation, wellbeing, and ESG issues, particularly addressing cultural issues within organizations impacting product and brand strategy.

His experience includes primary and secondary research on diverse topics like gender, ethnicity, virtual reality, consumer goods, innovation, the future of work, and cross-cultural studies.

Phil Surles is known for integrating anthropological methods, impactful research technologies, and human science expert interviews into his work to drive positive cultural change.

He is a team player and has been involved in organizing events and thought leadership marketing in recent years, aiming to help clients contribute to cultural change in meaningful ways.

Phil Surles
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Location

New York City Metropolitan Area