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Philippe Magnin
CEO et fondateur chez ASDORIA eCommerce et Agence Web
Professional Background
Philippe Magnin is a distinguished figure in the field of digital consultancy and strategy, with a wealth of experience spanning over a decade. He is the founder of ASDORIA, a digital agency established in 2009 that has become a reputable name in web creation, eCommerce solutions, digital strategy, and web marketing. With a passion for digital innovation, Philippe and his team of 25 experts cater to the diverse needs of businesses by providing tailored online solutions that drive success.
ASDORIA excels in the creation of websites, ranging from simple one-page layouts to complex integrations involving thousands of pages. Philippe has ensured that the agency harnesses proven CMS technologies like WordPress, Joomla, and Drupal, as well as a proprietary framework designed for high-performance websites. This combination of expertise allows ASDORIA to create impactful digital experiences that meet the specific demands of their clients.
In the realm of eCommerce, Philippe has led the development of turnkey solutions that encompass every aspect of online retail. From conceptualizing and creating complete online stores to optimizing product listings for various marketplaces such as Amazon and cDiscount, ASDORIA is committed to leveraging advanced CMS platforms like Prestashop and Magento, alongside its own high-performance framework. This integrated approach ensures that clients can effectively navigate the eCommerce landscape with ease.
ASDORIA's digital strategy consultative services, spearheaded by Philippe, focus on guiding businesses through their digital transformation journey. This essential service equips clients with the necessary insights and strategies to adapt to a digital-first world, ensuring they remain competitive and ambitious.
Moreover, ASDORIA has established a robust web marketing department aimed at supporting businesses in their customer acquisition efforts. Philippe champions various tactics including SEO, SEA, Ads (such as Adwords, Bing, and Facebook), affiliation, campaign strategies, and marketing automation, thereby providing a comprehensive suite of services to drive online visibility and engagement.
Philippe's dedication to his clients is further exemplified by his emphasis on cross-disciplinary collaboration, involving experts in ergonomics, design, video production, social media, and content writing to enhance the overall service provided by ASDORIA.
One of the standout features of ASDORIA's offerings is CESYO, a unique multi-channel order processing software that enables clients to streamline their ERP operations significantly. By simplifying processes such as creating customer profiles, orders, delivery notes, invoices, and bank reconciliations with just a click, CESYO offers a remarkable return on investment (ROI) of 5 to 7 months, as attested by financial experts. This innovation reflects Philippe’s proactive approach toward integrating technology with business efficiency.
ASDORIA's client roster includes notable organizations such as Group Bymycar, Groupe Tecplast, Roll-Royce, Hotel 5* Annapurna Courchevel, and Hotel 4* Adelphia Aix les Bains, emphasizing the agency's ability to build long-standing relationships with clients and consistently deliver exceptional results.
Education and Achievements
Philippe Magnin pursued his PhD at the prestigious École nationale des Ponts et Chaussées, where he honed his understanding of technology, economics, and business processes. His academic journey laid the foundation for his future roles and achievements in the industry, illustrating his commitment to continuous learning and expertise in his field.
Philippe's professional journey began at Capgemini, where he held various roles, starting as a software developer and junior project manager, gradually progressing to Senior Technology & Business Consultant. His tenure at Aleph as an Industrial Software Project Manager further cemented his skills in managing complex projects and delivering software solutions tailored to client needs. His work at the Laboratoire de Mathématiques at Université de Savoie speaks to his strong analytical capabilities and mathematical background, which serve him well in his consultancy work.
Philippe's leadership and vision have been integral to the success of ASDORIA and the agency's position as a trusted partner in the digital landscape. His extensive knowledge of web technologies, combined with practical experience in digital transformation, positions him as an authority in cultivating effective digital strategies for businesses.
Achievements
Under Philippe's guidance, ASDORIA has successfully launched a multitude of client projects that not only meet but exceed client expectations. The agency's focus on delivering high-quality services has led to a high client retention rate, providing clients with the peace of mind that their digital needs are being managed by experts who truly care.
Philippe's strategic foresight in implementing CESYO as a critical tool for eCommerce businesses reflects his innovative approach to solving contemporary business challenges. The implementation of this software has resulted in enhanced operational efficiency for clients, thereby improving their overall profitability and satisfaction.
Philippe Magnin is not just a consultant; he embodies the spirit of digital evolution and transformation. His unwavering commitment to helping businesses thrive in an increasingly digital world has won him respect and admiration among peers, colleagues, and clients alike. With a strong foundation in education and a wealth of experience, Philippe continues to push the boundaries of what is possible in the digital landscape, empowering businesses to harness the potential of the internet to achieve remarkable growth.
