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Philippe Ravanas
Professor & Chair Emeritus - Columbia College Chicago
Professional Background
Philippe Ravanas is a highly accomplished academic and industry professional with a rich history of leadership and expertise in marketing, cultural policy, and revenue management. As the Professor and Chair Emeritus of the Business & Entrepreneurship Department at Columbia College Chicago, he has played a pivotal role in shaping the future of business education. From 2010 to 2016, Philippe led the program, overseeing more than 800 students and a dynamic faculty of 150. Under his guidance, the curriculum flourished with 120 diverse classes designed to equip students with the necessary skills for success in today’s fast-paced business environment.
Philippe's professional journey is notable not only for his academic contributions but also for his extensive experience in the corporate arena. His tenure as Vice President of Corporate Communications at Disneyland Paris exemplifies his strategic capabilities where he successfully participated in the park's launch and devised innovative marketing strategies with leading global sponsors such as Coca-Cola and McDonald's. His adeptness in managing public relations and refining pricing strategies significantly enhanced the organization's market presence and public perception.
Following his impactful career at Disneyland Paris, Philippe transitioned to Christie's Auction House in London and New York. He played a crucial role in developing worldwide client relationship management strategies, focusing on enhancing customer engagement and loyalty within the highly competitive art market.
Education and Achievements
Philippe's educational background is equally impressive. He holds a Master in Business Administration (MBA) with a concentration in Marketing from the University of Wisconsin-Madison and has also earned a Graduate Degree in Business Administration and Finance (DESCAF) with a specialization in International Business from KEDGE Business School. This strong foundation in business principles has greatly informed his strategic thinking and leadership style.
In addition to his corporate and academic roles, Philippe has contributed significantly to several esteemed journals and publications in the field of arts management and cultural economics. As an Associate Editor of the International Journal of Arts Management and a contributor to the Journal of Cultural Economics, he has influenced scholarly discussion and practice within the arts community. His co-authored works, including "Marketing Culture & the Arts" and "Marketing Planning for the Arts," further highlight his commitment to advancing knowledge in this vital sector.
Achievements
Philippe is recognized as a global thought leader, having lectured across multiple countries including the United States, Canada, Russia, and several European nations. He has further extended his influence through consulting services with a variety of high-profile organizations. His expertise has been sought by esteemed bodies such as the United Nations Conference on Trade & Development, the World Trade Organization, and the European Parliament, showcasing his international reach and the high regard in which he is held within the cultural policy landscape.
Throughout his distinguished career, Philippe has also been involved with various organizations and editorial boards, including serving as a board member of the Bolz Center for Arts Administration at the University of Wisconsin-Madison and a member of the Arts & Business Council of Chicago. His commitment to education and cultural management is reflected in his role as an advisor for several cultural institutions, including La Tohu and the Chicago International Film Festival.
In addition to his professional endeavors, Philippe cultivates a passion for music, particularly as a drummer. He has had the privilege of studying under acclaimed jazz musicians like Bruno Ziarelli and Jim Latimer, illustrating his multifaceted talents and interests beyond his academic and professional work. An avid traveler, he continues to merge his love for culture and the arts with his global experiences, providing him with a unique perspective that enhances both his teaching and consulting practices.
