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Prerna Mahendru

Marketing Head - News Cluster at Times Internet

Prerna Mahendru is the Marketing Head for the News Cluster at Times Internet, which is the digital arm of The Times Group, one of India's largest media conglomerates. She is based in the Greater Delhi Area and has a robust professional network with over 500 connections on LinkedIn.13

Professional Background

Prerna has a significant background in marketing within the digital media landscape. At Times Internet, she plays a crucial role in strategizing and implementing marketing initiatives across various news platforms, helping to enhance their reach and engagement among audiences. Times Internet operates several prominent news websites, including The Times of India and Economic Times, which have substantial user bases.25

Education

She holds a degree from ICFAI Business School (IBS), Gurgaon, which has equipped her with the necessary skills and knowledge to excel in her marketing role.1

Contributions and Impact

Under her leadership, Times Internet has seen growth in its digital presence, becoming a leader in the Indian digital news space. The organization has achieved impressive metrics, including reaching approximately 300 million unique visitors across its platforms.34 This reflects Prerna's effective marketing strategies that resonate with the evolving digital audience.

Prerna Mahendru's expertise in digital marketing and her strategic role at Times Internet position her as a key player in shaping the future of news consumption in India.

Related Questions

What are Prerna Mahendru's key achievements at Times Internet?
How did Prerna Mahendru transition from HR to Marketing at Times Internet?
What specific strategies has Prerna Mahendru implemented for the News Cluster at Times Internet?
What is Prerna Mahendru's educational background and how has it influenced her career?
How has Prerna Mahendru's role evolved since she joined Times Internet?
Prerna Mahendru
Prerna Mahendru, photo 1
Prerna Mahendru, photo 2
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Location

Greater Delhi Area