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Khanna

All things Sales, Product, Content Marketing & Social Media. Love tech and building SAAS products

Professional Background

Prince Khanna is a seasoned entrepreneur and marketing expert, best known as the Founder and CEO of Eleve Media, a cutting-edge influencer marketing platform. With over 8 years of rich experience in the digital media and marketing sphere, Prince has established himself as a thought leader in leveraging online influencers, celebrities, and bloggers to co-create compelling content for brands. His innovative strategies in influencer marketing have enabled many brands to build engaging connections with their target audience, propelling their visibility and marketing outcomes.

Prince's professional journey is highlighted by his tenure at MensXP.com, where he played a pivotal role in spearheading the business unit of Xpert Media Technology. As the Head of Advertising Sales, he transformed MensXP into one of India’s fastest-growing e-magazines in the men’s lifestyle domain by launching its advertising sales efforts in August 2010. His entrepreneurial vision was key to introducing lifestyle as a distinct segment for marketers and media buyers, allowing them to tailor their strategies effectively. Under his leadership, MensXP not only blossomed in the digital landscape but also garnered a substantial market share in both Indian and international markets.

Before his impactful role at MensXP, Prince Khanna served as the Group Account Head at Web18, where he was responsible for driving media sales for its flagship product, Moneycontrol. His ability to create meaningful partnerships and develop strong client relationships allowed him to excel at Web18, culminating in a successful career that laid a solid foundation for his future ventures.

Prince initiated his digital media career with Quasar Media, where he gained invaluable experience and insights into the dynamic world of online media and advertising. His dedication, keen understanding of market trends, and talent for forging connections have continuously led him to further success in the digital marketing landscape.

Education and Achievements

Prince’s educational background is equally impressive, having earned his Master of Business Administration (MBA) in Marketing from RBS, Delhi. His academic journey also includes a Bachelor of Business Administration (BBA) from IMS, Noida, which equipped him with a robust foundation in business practices and commerce. He began his educational quest at esteemed institutions like Army Public School and Bishop Conrad School, which helped shape his early learning and future ambitions.

Furthermore, Prince Khanna’s ability to innovate and lead has resulted in significant achievements that resonate within the industry. His strategic foresight during his time at MensXP, especially in establishing advertising sales from the ground up, speaks volumes about his entrepreneurial spirit and marketing acumen. Under his guidance, MensXP has experienced unprecedented growth and established itself as a trailblazer in the men’s lifestyle e-magazine segment.

As a visionary entrepreneur, Prince has also ventured into creating Engagelyee, positioning himself as a dynamic leader in the interactive media and influencer marketing domains.

Achievements

  • Founder & CEO of Eleve Media: Launched an influential marketing platform that connects brands with online influencers to enhance content co-creation.
  • Key Contributions at MensXP: Successfully initiated and led the advertising sales efforts, creating a significant revenue-generating model for the startup.
  • Introduction of Lifestyle Marketing: Played a critical role in bringing lifestyle to the forefront for marketers, thereby expanding opportunities in the digital advertisement space.
  • Leadership at Web18: Drove media sales efforts for Moneycontrol, enhancing the brand's presence in the North India market.
  • Digital Media Foundations: Began his career at Quasar Media, where he developed key digital marketing skills and industry knowledge.

Prince Khanna is undoubtedly a dedicated and innovative force within the digital media and influencer marketing sectors. His journey, marked by strategic insights and substantial accomplishments, illustrates a commitment to propelling brands forward through effective marketing strategies and dynamic partnership engagements.

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How did Prince Khanna develop his expertise in influencer marketing?
What inspired Prince Khanna to start Eleve Media?
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How does Prince Khanna foresee the future of influencer marketing evolving?
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Location

Gurgaon, Haryana, India