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Priyanka Srinivas
Disrupting the way the world consumes, to make sustainable living available & affordable to everyone.
Priyanka Srinivas is the Founder and CEO of The Live Green Co, a company she established in January 2018 to accelerate the world's transition to clean and sustainable food.13 With over 12 years of experience in retail management, Priyanka's entrepreneurial journey began after the birth of her niece Naina, when she identified a gap in the food market for clean-label, additive-free products.3
Career Background
Before founding The Live Green Co, Priyanka worked in various retail management positions:
- Manager of Merchandise at Target (2014-2015)
- Operations Manager at Calvin Klein Jeans & French Connection (2011-2014)
- Area Business Manager at Lakme Lever (2011)
- Store Manager at Madura Garments (2008-2011)
- Department Manager at Future Group India (2007-2008)1
The Live Green Co
The company uses AI software called Charaka™, which combines ancestral plant nutrition knowledge with biotech and machine learning to develop plant-based alternatives to animal, synthetic, and highly-processed ingredients.2 The Live Green Co adheres to UN Sustainable Development Goals 3 (Good health), 8 (Good work & growth), and 12 (Responsible production).23
Achievements and Recognition
Priyanka has received several accolades for her work:
- Named one of the Top 100 Women Leaders of Chile in 2020 and 2021
- Honored as a "Women Building the Future" by Vegan Women Summit in 2021
- Received the Female Founder Award from Extreme Tech Challenge in 2021
- The Live Green Co was recognized as a Top 10 Startup in 10 years by StartupChile in 20203
Education
Priyanka holds degrees in retail management and has participated in various entrepreneurship programs, including:
- Executive Education Certificate in Entrepreneurship from The Wharton School (2019)
- Entrepreneurship programs at Proveg Incubator (Berlin) and Sigma Tastech - BlueBox (Mexico) in 2020
- Ongoing participation in accelerator programs such as Startup Chile and BMW Foundation's Respond Accelerator4
Priyanka Srinivas is committed to revolutionizing the food industry through sustainable, plant-based solutions, leveraging technology and ancestral wisdom to create healthier and more environmentally friendly food options.23


