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Rachael Egan

Creative Partner at 31ST

Rachael Egan is the Co-founder & Creative Partner of 31ST, a renowned independent creative agency in Australia, specializing in designing purchase behavior.

With a wealth of experience spanning over a couple of decades as a Creative/Art Director, Designer, and Agency Chef, Rachael has worked with some of the world's most iconic brands across various industries and channels.

Rachael Egan recently completed a Digital Marketing Certificate with high distinction, leveraging this knowledge for strategic campaign planning and content marketing across digital channels such as Website UX, SEO, SEM, Mobile, Email, Paid, and Social Media.

Under Rachael's leadership, 31ST has been recognized with prestigious awards including AdNews Small Agency of the Year, AdNews Emerging Agency of the Year, B&T Promo Marketing Agency of the Year, APMA Awards, and POPAI Awards.

Rachael excels in Creative Concepts, Advertising & Marketing, Digital & Content Marketing, UX Design, Customer Journeys & Messaging, Branding, Packaging, Experiential & Exhibition Design, managing creative teams, studio workflow, client liaison, and fostering positivity within the agency.

Rachael Egan holds educational qualifications including a Website Design Course from Billy Blue College of Design, an Associate Diploma of Art in Graphic Design with high distinction from TAFE NSW, and a Digital Marketing Certificate with high distinction from ADMA IQ.

Previously, Rachael has held positions such as Creative Director at The Marketing Zoo (now The Zoo Republic), Art Director/Senior Designer at Lowe Lintas, and Designer at Promotional Partners Worldwide and John C Duval Advertising.

Rachael Egan
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Location

Sydney, Australia