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Rachel Dreyfus

Strategic Marketing Insights Consultant - Product Innovation - Customer Experience - Corporate Social Responsibility - Media Research

Rachel Dreyfus is an Accenture-trained market research executive with a successful track record in leveraging insights to tap into new target markets, exploit new customer segments, and drive revenue growth. She specializes in advising Fortune 500 brands navigating digital disruptions in service-centric industries, offering expertise in areas such as new product development, consumer-led design, segmentation strategies, and customer engagement. Rachel is a thought leader in media, entertainment, and telecommunications, recognized for her contributions to corporate social responsibility, sustainability, and equity initiatives. With a background in digital marketing and a BBA in Accounting and Marketing, Rachel has accumulated a wealth of experience through roles at prominent organizations like Time Warner Cable and GMST TV Guide. She is currently the Independent Marketing Insights Advisor at Dreyfus Advisors LLC, where she pioneers custom market research strategies for growth and a more equitable business environment.

Rachel Dreyfus
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Location

Stamford, Connecticut