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Rachel Glasser
Chief Privacy Officer at Magnite
Professional Background
Rachel Glasser is a distinguished attorney and Certified International Privacy Professional, specializing in the intricate realms of data privacy, data protection, digital marketing, advertising technology, and compliance. Her impressive career spans various leadership roles and positions of increasing responsibility that have collectively shaped her expertise in navigating the challenging and ever-evolving landscape of data protection laws and ethical standards.
Rachel’s career began with a foundation in digital marketing, where she honed her skills in managing client accounts and developing strategies for social media and paid search campaigns across various platforms, including mobile, desktop, programmatic, and OTT devices. This vast experience in digital marketing served as a springboard, allowing her to leverage her knowledge in data protection as she transitioned into privacy-focused roles.
She held pivotal roles such as Chief Privacy Officer at respected organizations like Wunderman Thompson and Magnite, where she led privacy initiatives and compliance efforts. Notably, Rachel became the first Director of Privacy for GroupM, the world’s largest media investment agency. This groundbreaking position allowed her to shape the company’s privacy policies, oversee contract negotiations, and ensure compliance with specific privacy laws such as COPPA, HIPAA, FTCA, and self-regulatory frameworks including the Data & Advertising Alliance's AdChoices program.
Rachel's tenure at Edelman as Senior Counsel for privacy and compliance further solidified her reputation as a leader in data protection, where she leads teams and provides invaluable guidance on ethically managing personal data, thereby helping to better serve clients while minimizing business risks.
Education and Achievements
Rachel holds a Juris Doctor degree from Brooklyn Law School, where she attended classes part-time in the evening, allowing her to balance work while diving deeper into data privacy law. Prior to this, she completed her undergraduate studies in Politics and Journalism at Brandeis University and participated in the Boston University London Internship Programme, which further enhanced her understanding and application of media and communication in a global context.
Rachel’s educational background and professional experience culminate in a profound understanding of the intersection of law, technology, and marketing, establishing her as a go-to expert in privacy compliance and data protection.
Achievements
Throughout her career, Rachel Glasser has been recognized for her skillful navigation of complex legal frameworks and her ability to implement best practices in privacy management across numerous sectors. Her work not only mitigates risk but also empowers organizations to utilize personal data responsibly, thereby fostering trust with consumers in an increasingly digital world.
Her leadership capabilities, combined with her proactive approach to educating teams and stakeholders about data privacy, position her as a thought leader in the industry. Rachel has developed strategies and provided insights that directly contribute to companies achieving their marketing goals while adhering to strict privacy regulations. Her ability to communicate and collaborate effectively has earned her respect among clients and colleagues alike, making her a valued assets in any organization she has worked with.
