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Rachel Kaplan

Rachel Kaplan is a digital marketing strategist, professional writer, and online content producer with a focus on technology, music, and entertainment brands. She has a strong background in blogging, advertising, and content creation for Internet technology companies and social media platforms.

With experience working with renowned brands such as BitTorrent, Pretty Lights, Nike, and Coach, Rachel is known for implementing innovative strategies that yield high returns on investment in competitive markets. Her skill set includes web copy, ad copy, creative copy, copy editing, social media advertising, organic and viral marketing, market requirements analysis, and online media buying.

Rachel Kaplan is recognized for her work as Marketing Manager at BitTorrent, where she led social media campaigns and content programs to engage audiences and connect artists with their fans. Her values center around quality content and organic discovery, underpinning a belief in a democratic web.

In her personal life, Rachel is deeply connected to the Internet, music, media, and pop culture trends. She spends her free time exploring new music, communication tools, and pop culture phenomena. Rachel is an adrenaline enthusiast, enjoying activities like wakeboarding and snowboarding, and is an avid reader. She has a passion for television, music, movies, and pop culture, with favorites including 'Bones' and the Beatles. Rachel's love for music festivals, dancing, nature, and travel, has taken her to various countries like Israel, Spain, and Australia.

Rachel Kaplan's career spans across roles such as Digital Strategist, Writer, and Marketing Content Producer at Rachel Heather, Content Director and Marketing Manager at Gigasavvy, Social Marketing Manager at EmpowHER, and Brand and Cultural Programs Manager at DivX. She has also been involved in copywriting, online content creation, and audience marketing at various organizations, showcasing her diverse skill set and expertise.

Rachel Kaplan
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Location

San Diego County, California, United States