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Rachel Morrison

Energized by building brands and fostering community.

Rachel Morrison is the founder of Beer Adjacent, a company based in Chicago, Illinois.12 She has established herself as a professional in the beer and marketing industry, bringing her expertise to various aspects of the craft beer scene.

Professional Background

Rachel Morrison has a diverse background in brand development and marketing. She is experienced in:

  • Creating meaningful and scalable campaigns focused on target audiences
  • Developing and launching new brands
  • Driving growth for established brands1

Current Roles

In addition to her position as founder of Beer Adjacent, Rachel holds other roles in the beer industry:

  • Regional Editor for Porch Drinking, a publication focused on craft beer34

Beer Adjacent

Beer Adjacent is a company founded by Rachel Morrison in 2023.2 While specific details about the company's operations are limited, it appears to be involved in the craft beer industry, potentially offering services related to marketing, brand development, and beer curation.

Industry Involvement

Rachel Morrison is actively involved in the craft beer community:

  • She participates in media appearances, discussing topics such as Chicago Restaurant Week and Dry January3
  • She curates beer boxes, showcasing her knowledge of craft beers5
  • She contributes to discussions about Craft Beer Week events4

Rachel Morrison's LinkedIn profile can be found under the username rachel-morrison-6a024a40, where more details about her professional experience and accomplishments may be available.

Highlights

Nov 4 · linkedin

Unfortunately, my role at Lyft was impacted in the recent round of layoffs. While the experience was cut short, I’m beyond grateful for my time with the company.

In the short term, you can find me teaching fitness classes and working within the beer industry as I determine what’s next. That said, if you have leads within marketing and branding, I’d love to connect.

Thank you to everyone who has reached out and offered to support me through this transition. I’m hopeful this leads to something even more exciting, though my former role at Lyft will be a hard one to beat.

If you were also impacted, let's connect. I'm happy to be a resource and help support in any way I can!

Related Questions

What inspired Rachel Morrison to start Beer Adjacent?
What are some notable campaigns Rachel Morrison has led at Beer Adjacent?
How has Rachel Morrison's experience at ZEN YOGA GARAGE LLC influenced her work at Beer Adjacent?
What makes Beer Adjacent unique in the beverage industry?
How does Rachel Morrison's role as Regional Editor for Porch Drinking impact her work at Beer Adjacent?
Rachel Morrison
Rachel Morrison, photo 1
Rachel Morrison, photo 2
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Location

Chicago, Illinois, United States