Sign In

Rachel Peterson

VP Marketing, Revenue @ Upwards | Author

Rachel Peterson is an accomplished GTM executive with a focus on enterprise software, known for growing multiple B2B companies to $100M+ in ARR. She currently serves as the Vice President of Marketing, Revenue at Upwards, a tech-enabled platform revolutionizing care services. Rachel values exceptional work without losing sight of a fun and lighthearted approach in business. She is based in the Midwest and NYC.

Rachel is also a talented contemporary fiction author, managed by the prestigious Prospect Agency in NYC. Her works can be explored on her author page at www.itsrachelpeterson.com/author.

Rachel's academic background includes a Certificate in Disruptive Strategy from Harvard Business School Online and a Bachelor's degree in English/Creative Writing from Miami University.

Throughout her career, Rachel has held key roles in various organizations, such as Vice President of Marketing, Revenue at Upwards, Founding Member at Dreamers & Doers, Vice President of Marketing at Fountain, Senior Director of Marketing at Analytic Partners, Interim Head of Marketing at Urbint, Senior Director of Marketing at Unacast, Senior Director of Marketing and Communications at IgnitionOne, Copywriter at Hitchcock Fleming & Associates, Inc., Arras KEATHLEY, Stern Advertising, and Marketing Associate at ASM International.

Highlights

Aug 13 · linkedin

What's that? Not sure what to do with your Wednesday afternoon tomorrow? Grab some coffee and settle in for an engaging conversation about how and why holistic benefits are the best path toward building a productive, motivated, satisfied workforce. Excited to moderate and share alongside our friends at Mellie and Parento!

Aug 6 · linkedin

What does a holistic approach to employee benefits actually look like? Glad you asked! Join Upwards alongside our friends at Mellie and Parento next week for a deep dive into how organizations can support their employees across every stage of the family journey - and how that support can deliver a major win on ROI, retention and talent attraction. See you there!

Rachel Peterson
Add to my network

Location

Greater Cleveland