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Rachel Tan

Digital Marketing Manager, Customer Experience & Marketing at Singapore Economic Development Board (EDB)

Rachel Tan is an accomplished marketing professional with a background in digital media design and a strong track record of success in various organizations.

Rachel Tan pursued her Bachelor's degree at Murdoch University and a Diploma in Digital Media Design at Nanyang Polytechnic, establishing a solid educational foundation for her career.

With valuable experience in the industry, Rachel currently holds the position of Digital Marketing Manager, Customer Experience & Marketing at the Singapore Economic Development Board (EDB), where she excels in driving strategic digital marketing initiatives.

Prior to her role at EDB, Rachel served as a Senior Marketing Executive, APAC at dunnhumby, focusing on customer science platforms in the technology, software, and consulting sectors. She also worked as a Senior Marketing Executive at Westcon-Comstor Asia, specializing in cybersecurity, data center, collaboration, and IT infrastructure solutions.

Additionally, Rachel has held marketing roles at WK Events Pte Ltd, where she was responsible for promoting property investment education and deals, as well as business and personal training services.

Rachel Tan's diverse background and hands-on experience in marketing across different industries make her a versatile and knowledgeable professional in the field.

She is known for her expertise in digital marketing strategies, customer experience enhancement, and driving impactful marketing campaigns to support business objectives.

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Location

Singapore