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Radek Kowalski

ORGANIC SEARCH DIRECTOR at McCann Connected

Radek Kowalski is a prominent figure in the SEO industry, serving as a board member overseeing the SEO department at McCann Manchester, part of the IPG Group. His expertise spans technical SEO, Content SEO, Digital PR, Analytics & GTM.

Radek excels in introducing innovation to SEO product development and shaping departmental structures and processes while actively contributing to new business acquisition efforts. He is particularly passionate about solutions and web migrations architecture and highly technical SEO projects that enable renowned brands to establish a strong global presence.

His key responsibilities include managing department processes and people, overseeing key client strategies, structuring new campaigns, devising new business strategies, architecting solutions and web migrations, implementing a 'Link Building Earning' strategy, conducting SEO training, and participating as a speaker at conferences to share his thought leadership.

With a wealth of experience in diverse industries such as Retail, Fashion, Travel, Leisure, Insurance, IT & Web Services, Home, Auto, Business Services, Recruitment, Education, Finance, and Legal, Radek brings a unique perspective to his SEO strategies.

Radek's educational background includes studies in Leadership and a Master of Arts in Marketing and Management from Uniwersytet Szczeciński.

Throughout his career, Radek has held various key positions at prestigious organizations such as McCann Manchester, iProspect, Lakestar McCann, Promethean, Latitude, 22 Minds, NetStep, and NCC Resources, showcasing his versatile skill set and expertise in the digital marketing realm.

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Location

Manchester, England, United Kingdom