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Rahul De

CEO @ Lonestar Cell MTN | Connecting Africa Digitally

Rahul De is the Chief Executive Officer of Lonestar Cell MTN, a leading telecom operator in Liberia.1 He assumed this role in October 2020 and has been leading the company's "Ambition 2025" journey to connect everyone in Liberia with a modern and connected life.14

Professional Background

Previous Positions::

  • Chief Marketing and Strategy Officer at MTN Nigeria (August 2015 - November 2020)
  • Chief Marketing Officer at MTN Ghana (June 2011 - July 2015)
  • Hub Marketing Head for Mumbai, Maharashtra & Goa at Reliance Communications (March 2010 - May 2011)
  • Head of Retail Operations at Aircel (October 2008 - May 2010)1

Expertise and Achievements

Rahul De has extensive experience in:

  • Operating in VUCA (Volatile, Uncertain, Complex, and Ambiguous) markets
  • Strategic business and operations management
  • New business development
  • Stakeholder management1

He has been involved in pioneering and industry-first products and services in the digital and fintech space.3 Some notable achievements include:

  • Launching the youth proposition 'Pulse' in Nigeria, creating an ecosystem for millions of young people to express themselves and become economically independent
  • Embracing AI, big data, and machine learning to enhance customer experience and value proposition
  • Transforming MTN Nigeria from a primarily voice-driven telco to a digital, data, and mobile financial services powerhouse1

Current Role and Vision

As CEO of Lonestar Cell MTN, Rahul De is focused on:

  • Connecting Liberia digitally and bridging the digital gap
  • Investing in digital literacy and skills training for Liberians
  • Partnering with the government and donor organizations to achieve financial and digital inclusion
  • Empowering women and youth
  • Community upliftment12

He is a strong advocate for digital transformation in Liberia, emphasizing its importance for the country's progress in education, healthcare, agriculture, and e-government.2

Highlights

Mar 23 · linkedin

Our small contribution in our fight against Covid-19

Very proud of our Group Initiative in furthering Public-Private partnerships for serving our communities. These 27,000 Vaccines will go a long way in protecting our Health Care workers in Liberia, who risk their lives unconditionally to protect ours.

Thank you, His Excellency, Honorable Minister of Health, Ministers, Members of the 54th Legislature, NPHIL, AU, CDC Africa for providing this opportunity.

It would not have been possible without our Group Exco support and members and our proud Lonestar Cell MTN Team Ralph MupitaNompilo MorafoJens Schulte-BockumFelleng SekhaAli FakihLisa White, MAAbigail NufeatalaiMarina MadaleLonestar Cell MTN (Official LinkedIn account)MTN

Nov 16 · linkedin

GSMA approves new Board

Our Group President and CEO Ralph Mupita has been appointed as a member of the GSMA Board

Looking forward to a lot more 'Africa First initiatives', towards a modern connected life.

#goodtogether

Related Questions

What is the Ambition 2025 journey at Lonestar Cell MTN?
How did Rahul De's role at MTN Nigeria impact the company's growth?
What are some pioneering products and services Rahul De has introduced in the digital and fintech space?
How is Rahul De addressing the digital divide in Liberia?
What is the 'Pulse' youth proposition that Rahul De launched in Nigeria?
Rahul De
Rahul De, photo 1
Rahul De, photo 2
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Experience

Chief Executive Officer at Lonestar Cell MTN
Chief Marketing and Strategy Officer at MTN Nigeria (2015 - 2020)

Education

INSEAD, AMP 118, Organizational Leadership (2020 - 2021), Symbiosis Institute of International Business, Masters programme in International Business (1994 - 1996)

Location

Monrovia, Montserrado County, Liberia