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Rajarshi C.
Adding Value Through Design Thinking Principles in Sales, Strategy and Marketing
Rajarshi C. is a Product Sales Engineer at Bentley Systems with over 10 years of industry experience in civil engineering across different domains.2 He currently works as part of Bentley's global team, focusing on creating a presence for their e-commerce platform Virtuosity within the Indian and Southeast Asian markets.1
In his role, Rajarshi helps structural and civil engineers, project leaders, consultants, and other professionals discover and implement digital solutions for structural, road, and water infrastructure projects in India, Nepal, Bhutan, and Pakistan.1 He specializes in assisting clients with complex structural engineering problems and improving their analysis and design workflows by providing best-in-class infrastructure practices.2
Rajarshi has experience working with C-level executives like CEOs, CTOs, and CMOs globally, helping them identify the right technology and growth strategies to add value to their businesses.2 His expertise lies in business development, branding, and marketing, with a focus on driving structural business across India to help engineers achieve sustainable production in structural engineering.1
Prior to joining Bentley Systems, Rajarshi gained experience in various civil engineering projects and related fields. He holds a degree in civil engineering and has worked across different domains in the industry.2
Highlights
Thrilled to share the success of our recent event in collaboration with Capricot Technologies in Lucknow this Friday! Special thanks to ARITRA LODH and KHUSHBOO VERMA for their insightful sessions. From engaging discussions to forging meaningful connections, it was an incredible platform to highlight our synergies and dedication to excellence. A heartfelt thank you to all attendees and everyone involved. Here's to more fruitful collaborations in the future! Dhruba MukhopadhyayAmal KrishnaPrabhu Shree GoelZartab AsadBiswatosh Purkayastha Rajdeep ChatterjeeChaitali Satpati
#BentleySystems #Virtuosity #StructuralEngineering #CapricotTechnologies
Last week, while reaching out to potential clients, a chance call turned into an invaluable lesson on the impact of authentic communication in today's fast-paced business landscape. Amidst the avalanche of AI-driven marketing calls, I found myself engaged in a spontaneous discussion with a fellow industry professional. He highlighted the flood of sales calls he had received, yet he chose to answer mine, acknowledging that my number wasn't flagged as spam on the Call Identifier App. A laugh shared over this common plight transformed into an eye-opening conversation that went beyond the conventional client-provider dynamic. We discussed the rising challenges posed by the current surge in AI sales calls and the need for genuine engagement in our professional interactions. It was refreshing to delve into topics that extended beyond our respective products and services, offering insights into the pulse of our industry and the shared experiences we encounter daily. He gave me a a dedicated 30-minute slot next week to delve deeper into why I reached out. I am eager to explore how my offerings can genuinely cater to their specific needs, building on the foundation of our spontaneous and fruitful conversation. Key Takeaways: Taking a moment to understand your client's pain points, aspirations, and concerns sets the stage for a meaningful dialogue. It's about building trust, not just transactions. The pivotal lesson here is to prioritize empathy and understanding. When we tune in to our clients' needs, we forge authentic relationships that pave the way for meaningful solutions. Let's remember, sales are not just about pushing products; they're about fostering connections and providing tailored solutions that truly make a difference. 🌟 #ClientFirst #EmpathyInSales #AuthenticEngagement
