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Rajiv Lal

Professor at Harvard Business School

Rajiv Lal is the Stanley Roth, Sr. Professor of Retailing at Harvard Business School.13 He currently teaches the core Marketing course in the MBA program and has previously taught an elective MBA course on the Business of Smart Connected Products/IOT.13 Lal has been responsible for the retailing curriculum and has served as the course head for Marketing in the first year of the MBA program.1

Academic Background

Lal completed his undergraduate studies in Mechanical Engineering at the Indian Institute of Technology at Kanpur, India, and received his Ph.D. in Industrial Administration from Carnegie-Mellon University.12 Before joining Harvard, he was a Professor at the Graduate School of Business at Stanford University from 1982 and has also been a Visiting Professor of Marketing at INSEAD, France.1

Research and Expertise

His current research focuses on:

  1. Opportunities and challenges in building businesses around Smart Connected products/IOT13
  2. The future of brick-and-mortar stores in the face of online competition1
  3. Building and sustaining customer-centric retail organizations1

Lal has published extensively, including the book "Retail Revolution: Will Your Brick-and-Mortar Store Survive?" and numerous articles in academic journals.1 He has also developed over 80 cases and teaching materials.13

Professional Activities

Lal teaches in several Executive Education programs and has served as the Faculty Chair for the General Management Program.1 He has worked on consulting projects with various companies, including Citigroup, Microsoft, and Novartis Pharmaceuticals.13 Lal also serves on the board of Leader Bank and Global Cures and has been an Area Editor for Marketing Science and Co-editor of Quantitative Marketing and Economics.1

Highlights

Feb 15 · hbs.edu
Rajiv Lal - Faculty & Research - Harvard Business School
Oct 25 · kpit.com
Prof. Rajiv Lal is the Stanley Roth, Sr. Professor - KPIT
Jan 23 · youtube.com
Interview with Rajiv Lal - YouTube
Interview with Rajiv Lal - YouTube
Jan 1 · speakerpedia.com
Rajiv Lal - Speakerpedia, Discover & Follow a World of Compelling ...

Related Questions

What are some key takeaways from Rajiv Lal's book "Retail Revolution"?
How has Rajiv Lal's research influenced retail strategies globally?
What are the main challenges Indian retailers face according to Rajiv Lal?
Can you provide examples of companies Rajiv Lal has worked with on strategy development?
What is the focus of Rajiv Lal's MBA course on the Business of Smart Connected Products/IOT?
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Location

Greater Boston Area