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Ralph Barsi
VP of Sales at Kahua • Advisor
Ralph Barsi is a seasoned VP of Sales at Kahua, an advisor, and an investor with a strong educational background and a wealth of experience across various organizations.
Ralph Barsi holds a BA in Communication from Saint Mary's College of California and has also completed an Executive Decision Making program at the University of California, Berkeley, Haas School of Business, showcasing his commitment to continuous learning and professional development.
Throughout his career, Ralph Barsi has held key positions such as VP of Sales at Kahua, Advisor at Scale Venture Partners, and Limited Partner at GTMfund, demonstrating his versatility and leadership in sales and business development roles.
Ralph Barsi's extensive organizational involvement includes advisory roles at reputable companies like Aircover, TopHap, Emitwise, and Hubilo, as well as senior leadership positions at tray.io, ServiceNow, Achievers, and InsideView, underscoring his depth of experience and expertise in global sales development.
Aside from his corporate roles, Ralph Barsi has also contributed to various boards and foundations, serving as a Board of Director at Gable Heart Beats Foundation, showcasing his commitment to social responsibility and community engagement.
With a rich professional background spanning from sales management to business development across industries like healthcare, technology, and entertainment, Ralph Barsi brings a wealth of knowledge and insights to the organizations he engages with.
Ralph Barsi's career journey includes roles such as Sr. Sales Manager at Elsevier, Director of Business Development at Compliance 360 (now SAI Global), Sales Director at GAFFEY Healthcare, Manager of Inside Sales at Vertical Networks, and Account Executive at Ticketmaster and United Parcel Service, highlighting his diverse skill set and adaptability across sectors.
Overall, Ralph Barsi's career trajectory exemplifies strategic leadership, business acumen, and a passion for driving sales growth and organizational success across a spectrum of industries and roles.
Highlights
“Stop REPORTING the weather and start PREDICTING it!” While at ServiceNow, a leader I admire said those exact words to me.
Many of us miss this point when presenting to executives. We share our team’s strong results, but don’t include the key indicators.
We say things like this:
“Last quarter, we created $100M in new pipeline.” “We responded to 3 RFPs and hosted 28 demos.” “In the last 6 weeks alone, we closed five 3-year deals!”
Which is like saying:
“Last quarter, the sun shone two-thirds of the time.” “A big group of tourists visited and we spoke to most of them.” “Since summer started, we’ve gotten larger dinner reservations.”
Great work, but yawn…
Instead, own the leading indicators, the inputs, and the story.
Tell leaders what’s coming down the pike, and how your team is already ahead of it, and what contingency plans are in place to mitigate risk.
Now, you’re saying this instead:
“Last quarter, we created $100M in new pipeline, and given the success of our recent ABM efforts, we expect to drive $150M in new pipeline next quarter.”
“We responded to 3 RFPs and hosted 28 demos, and since our RFP win rate is up 30%, we expect 2-4 major deals in Q4.”
“In the last 6 weeks alone, we closed five 3-year deals, and anticipate the longer contract terms to lift LTV as well as benefit CAC rates.”
“Considering how early and how often we’re seeing Brand X mentioned by prospects, we’ve executed a more proactive prospecting campaign to ensure we’re first on the scene.”
- Shape the narrative when presenting to leaders.
- Instill confidence (and calmness) by being ahead of the game.
- Call the shots for your "business within the business."
And for all that's good...
Stop REPORTING the weather and start PREDICTING it! ☀️
Zappos, 7-Eleven, and Pandora have earned their place. Same with Under Armour, Oracle, and LinkedIn.
And now Kahua is on the Inc. 5000 list. 🎉
This achievement happens with help from many people. There’s being ON a team and there’s BEING A TEAM.
Big difference!
Hats off to Kahua’s leadership, partners, and customers. Thank you to everyone at Inc. Magazine for this honor.
We are just getting started…
