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Raphael Paulin-Daigle

CEO, SplitBase. Conversion Optimization & Landing Pages for DTC Brands.

Raphael Paulin-Daigle is the CEO of SplitBase, a conversion optimization agency specializing in ecommerce for luxury, lifestyle, and fashion brands.12 He founded SplitBase in May 2015 and is based in Montreal, Quebec, Canada.12

SplitBase helps ecommerce brands increase their online sales and conversions through:

  1. User experience research
  2. A/B testing
  3. Fully managed conversion optimization programs2

Under Raphael's leadership, SplitBase has worked with notable clients such as L'Oréal, Kiehl's, Frank + Oak, DIFF Eyewear, and Dr. Squatch.34 The company's Testing Trifecta Methodology combines quantitative, qualitative, and UX analysis with A/B and AI testing to improve user experience and drive growth for their clients.1

Before founding SplitBase, Raphael held various positions, including:

  • Digital Marketing Consultant (2011-2015)
  • Special Projects at Blockstream (2014-2015)
  • Co-Founder/CEO of DucatFlow (2014-2015)
  • Founder of Shopulse (2012-2013)1

Raphael is also the host of the Minds of Ecommerce Podcast, where he interviews founders and executives of successful ecommerce brands about their growth strategies.4

In 2013, Raphael received the Kevin O'Leary Future Dragon Award, being selected as one of 10 young entrepreneurs across Canada to receive a grant from Kevin O'Leary's fund.1

Highlights

Nov 16 · beomniscient.com
How to Fulfill Customers' Needs with CRO with Raphael Paulin-Daigle
How to Fulfill Customers' Needs with CRO with Raphael Paulin-Daigle
Jan 1 · ellfound.com
SplitBase Careers - Wellfound
Jun 30 · cbinsights.com
SplitBase - Products, Competitors, Financials, Employees ...
Dec 15 · clarity.fm
Raphael Paulin-Daigle, Ecommerce & Landing Page Conversion ...
Raphael Paulin-Daigle, Ecommerce & Landing Page Conversion ...
Jan 1 · splitbase.com
How to Redesign Your Website Without Killing Your Conversion Rate
How to Redesign Your Website Without Killing Your Conversion Rate

Related Questions

What are some success stories from SplitBase's clients?
How does SplitBase's Testing Trifecta Methodology work?
What makes SplitBase's approach to conversion optimization unique?
Can you provide examples of A/B tests SplitBase has conducted?
How has SplitBase helped luxury brands like L'Oréal and Kiehl's?
Raphael Paulin-Daigle
Raphael Paulin-Daigle, photo 1
Raphael Paulin-Daigle, photo 2
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Location

Montreal, Quebec, Canada