Sign In

Ray Popp

Executive-level Marketing Leader | Marketing Communications Expert | Go-to-Market & Brand Strategist | Advanced Tech Enablement & Customer Acquisition Strategies

Ray Popp is a seasoned marketing professional with a strong background in B2B marketing and partnerships. Currently leading B2B marketing and partnerships at the Ship&Play family of brands, Ray focuses on revenue-focused programs through strategic partnerships and comprehensive marketing strategies.

Before his current role, Ray gained valuable experience in a marketing and technology services firm where he led a 25-person team, developed a growth engine for B2B sales, and contributed to significant growth for the company. His expertise lies in brand architecture, product positioning, go-to-market strategy, and enterprise sales solutions.

Throughout his career, Ray has successfully contributed to the growth of tech firms, implemented content and social strategies for high-growth companies, and managed marketing communications for billion-dollar brands. His leadership has led to accomplishments such as successful product launches, influencer engagement initiatives, comprehensive marketing campaigns, and award-winning content.

Ray Popp holds a Bachelor of Science in Political Science/Communications from Florida State University. He has held key positions in various organizations such as Director, Business-to-Business Marketing at Ship Sticks, Vice President Marketing at TrueView Performance, Chief Marketing Officer at Levatas, and Global Head of Content and Social Media at Groupon, among others.

Highlights

Jun 4 · linkedin

It required flexing some quick-turn PR muscles I haven't used in a while, but was able to make lemonade out of lemons with this one.

Mar 18 · linkedin

Our marketing team just opened recruitment for an exciting position -- take a 👀 at the post below. This one is a cool hybrid that will give someone the opportunity to create content, collaborate with our partners and influencers, and flex their social media strategy skills. Tons of runway here. Particularly exciting for anyone who loves golf, skiing and/or travel. Don't hesitate to drop a note if you are interested or know someone who may be a good fit.

Ray Popp
Add to my network

Location

Jupiter, Florida, United States