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Rebecca Brown
Strategic Client Partner | Agency & Brand Relationship Management, Customer Success & Growth, Product Enablement & Adoption
Rebecca Brown is currently the Sales Director, Agencies & Brands at Comscore, Inc., a position she has held since August 2024. Based in the Los Angeles Metropolitan Area, she has over 20 years of experience in sales, marketing, media, and insights, focusing on relationship management and customer engagement. Her role involves partnering with agencies and brands to enhance the value of cross-platform audiences and advertising through Comscore's analytics solutions.1
Professional Background
- Current Role: Sales Director, Agencies & Brands at Comscore, Inc.
- Responsibilities: Collaborates with agencies and brands to measure and enhance cross-platform audience engagement, leveraging Comscore's data science and audience insights across various media platforms including digital and linear TV.1
- Previous Experience:
- Strategic Client Partner at VideoAmp (April 2022 - January 2024)
- Senior Account Director at Canvs AI (April 2019 - February 2020)
- Director of Client Development at YouGov (April 2018 - April 2019)
- Senior Manager Syndicated Client Insights at Comscore (January 2016 - December 2017).1
Skills and Expertise
Rebecca is known for her strategic mindset and customer-focused approach. She excels in translating complex datasets into actionable insights for clients and has a proven track record of driving revenue growth through effective relationship management. Her previous roles have involved managing significant accounts, achieving high renewal rates, and enhancing client satisfaction through tailored training and support.1
Education
Rebecca holds a Bachelor’s degree in Sociology and Education from the University of California, Santa Cruz, which she completed in 2000.1
Overall, Rebecca Brown's extensive experience in the media analytics field positions her as a key player in fostering partnerships that leverage data for business growth within Comscore's ecosystem.
Highlights
🚀 Exciting News! 🚀
I am thrilled to share that I am returning to Comscore, Inc. as the new Sales Director for Agencies and Brands!
Having been part of the Comscore family twice before (2000-2003 and 2011-2017), it truly feels like coming home. I’m ecstatic to rejoin such a dynamic team and contribute to our mission of transforming the media landscape.
I will be partnering with agencies and brands to measure what truly matters, enhancing the value of cross-platform audiences and advertising. Comscore stands out as a trusted partner, offering critical insights and measurement across digital, linear TV, OTT, and theatrical viewership.
Our goal? To bring unparalleled trust and transparency to media and marketing, empowering businesses to harness data for growth. With our cutting-edge data science and extensive audience insights, we are dedicated to making media planning, transacting, and evaluation more effective and impactful.
Here’s to new beginnings and continuing the journey with an incredible team at Comscore! 🌟
#NewBeginnings #Comscore #SalesDirector #MediaMeasurement #CrossPlatform #DataScience #MarketingInsights
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