Suggestions
Rebecca Payne
Strategic Communications // L&D // Creative Writer
Professional Background
Rebecca Payne is a dynamic professional with extensive experience in copywriting, creative writing, content strategy, and learning and development. With a holistic approach to content creation, she emphasizes the strategic importance of content, ensuring that it meets user needs and creates valuable experiences. Rebecca's multifaceted skill set allows her to effectively lead projects, assess workplace challenges, and provide solutions that foster employee engagement and satisfaction.
Career Journey
Rebecca's career reflects a journey through diverse roles that have honed her talents. She currently serves as the Director of Communications at Third Church, where she plays a pivotal role in shaping the church's messaging and outreach strategies. Prior to this, she gained invaluable experience as a Freelance Writer, where she embraced her passion for creative and copywriting, contributing to various publications such as Kinfolk Magazine and Fathom Magazine.
Her tenure at Unboxed Technology stands out as a significant period of growth, during which she navigated various positions including Manager of Content Strategy and Learning & Content Strategist. In these roles, she developed comprehensive content strategies and designed training programs that facilitated employee learning and effectiveness. Rebecca’s strategic mindset and project management skills have enabled her to oversee complex projects from inception to completion, always with an eye for detail and user experience.
Earlier in her career, Rebecca contributed as a Marketing Coordinator at The McCammon Group, where she sharpened her skills in marketing communications. She also demonstrated her organizational skills and adaptability as an Office Manager at Casey Templeton Photography, ensuring smooth operations and efficient management. Additionally, her role as a Retail Associate at Blue Ridge Mountain Sports allowed her to connect with customers directly, enhancing her understanding of client needs and preferences.
Education and Achievements
Rebecca holds a Bachelor of Arts degree in Justice Studies with a focus on Writing from James Madison University. This academic background has not only equipped her with critical thinking skills but also underscored the importance of justice and equity, principles that guide her professional endeavors.
Her work has been recognized in various reputable publications, and she continues to seek freelance opportunities that allow her to express her creativity. The combination of her educational qualifications and her published works contribute to her credibility as a writer and strategist in the creative domain.
Notable Achievements
- Director of Communications at Third Church, where she has implemented effective communication strategies to enhance community engagement.
- Authored pieces published in Kinfolk Magazine, Fathom Magazine, and Christianity Today Online, showcasing her ability to write compelling narratives and capture the essence of contemporary issues.
- Contributed to Unboxed Technology’s content strategy which significantly improved internal training processes and employee onboarding experiences, leading to increased workplace satisfaction.
- Developed and implemented instructional design for various training modules that support employee learning paths and career development.
With her unique blend of writing expertise, strategic insight, and commitment to learning and development, Rebecca Payne is a true asset to any organization looking to elevate their content strategy and internal communication processes.
