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Reeju Datta

Building Cashfree. Hiring for Product | Sales | Marketing | Bank Alliances | Payment Ops | Customer Success [please drop a note to [email protected]]

Professional Background

Reeju Datta is a highly accomplished professional in the field of technology and entrepreneurship, with a rich background that includes pivotal roles in well-established companies and startup ventures. He is best known as a Co-Founder of Cashfree, a prominent payment solutions provider in India that has revolutionized the way businesses handle financial transactions. His expertise in business operations, mobile marketing, and customer relationship management has played a significant role in the growth and success of various organizations.

Prior to founding Cashfree, Reeju worked at FabFurnish.com, where he was instrumental in leading initiatives in CRM, affiliate marketing, and mobile marketing efforts. This experience allowed him to hone his skills in channel management and digital marketing strategies, making him a valuable asset in enhancing customer experience and driving sales. Reeju also held the position of Business Operations Associate at ZS Associates, a global consulting firm, where he contributed to operational efficiencies and strategic decision-making across multiple projects.

Education and Achievements

Reeju's academic background is as impressive as his professional journey. He studied at the prestigious Indian Institute of Technology (IIT) in Kharagpur, one of India's most renowned institutes for technology and engineering. His education at IIT equipped him with analytical and technical skills that have been crucial in his various roles.

Before that, Reeju attended Delhi Public School, first at the Noida branch and later at R. K. Puram, known for its rigorous academic curriculum and emphasis on holistic development. His formative years at these institutions laid the groundwork for his future achievements and helped instill a strong work ethic and a passion for learning.

Achievements

Highlights

Oct 4 · linkedin

Looking to collect and verify bank account of users and don't want them to enter a lengthy bank account number? Could they enter their UPI ID instead?

The latest addition to the Bank Account Verification suite of Cashfree Payments makes this possible. Businesses can now collect and verify bank accounts by allowing their users to make a test 1 Rupee UPI transaction within their product.

This is a must-have for financial service businesses to onboard and verify users. Link in comments for more details. DM to get started.

#kyc #verification #reversepennydrop #payments #fintech

Jul 18 · linkedin

Delighted to announce BNPL Plus - a conversion engine backed by India’s widest BNPL suite that helps businesses reduce cart abandonments and achieve higher average order values.

With BNPL Plus, businesses can offer their customers a range of payment options including EMI and Pay Later right on the product page, allowing them to nudge the purchase of premium products.

Learn more about BNPL Plus by Cashfree Payments here: https://lnkd.in/guecZyC7

Related Questions

How did Reeju Datta's education at IIT Kharagpur influence his career in technology and entrepreneurship?
In what ways did Reeju Datta contribute to the growth of Cashfree as a Co-Founder?
What strategies did Reeju Datta implement during his time at FabFurnish.com to enhance customer relationship management?
How did Reeju Datta's experience at ZS Associates shape his understanding of business operations?
Reeju Datta
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Location

Bengaluru, Karnataka, India