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Rhys Goode
Head of Terrence Higgins Trust Cymru, County Borough Councillor, Cabinet Member
Professional Background
Rhys Goode is an accomplished Director Of Public Relations with extensive experience across the tech industry and the political realm. His career showcases a robust background in various domains, underlining his proficiency in Public Affairs, Crisis Communications, Corporate Communications, Community Engagement, and Policy Development. Rhys has successfully navigated complex communication landscapes, solidifying his reputation as a reliable strategist and advocate for organizations in both the private and public sectors.
His journey began as a Parliamentary Assistant at the House of Commons, where he provided essential support and developed a keen understanding of legislative processes and political dynamics. Rhys advanced into roles such as Senior Parliamentary Advisor for The Labour Party, where he honed his skills in political communication and strategy, advising key figures on policy matters and public engagement initiatives. His valuable insights and dedication to community service propelled him into the role of Political Advisor at the European Parliament, further expanding his expertise in international relations and public policy.
Rhys returned to local governance as a Councillor and later served as the Cabinet Member for Wellbeing & Future Generations, and now for Housing, Planning & Regeneration at Bridgend County Borough Council. In these capacities, he has partnered with community leaders and residents to develop forward-thinking policies that address pressing local issues, showcasing his commitment to improving living standards and fostering sustainable development.
With a transition into the private sector, Rhys took on key positions in corporate communications. He served as the Director of Communications at JustGiving and held the position of Corporate Communications & Public Policy at Klarna, shaping the public image of these organizations and advancing their engagement strategies with stakeholders and the community. His strategic approach has played an influential role in enhancing corporate reputation and managing crises effectively.
In addition to his corporate roles, Rhys has contributed significantly to the nonprofit sector as the Head of Terrence Higgins Trust Cymru, where he implemented vital health initiatives and raised awareness around critical issues affecting the community. His ability to engage multiple stakeholders and foster collaboration is a testament to his leadership qualities and deep understanding of societal needs.
Education and Achievements
Rhys Goode began his academic journey at the University of East Anglia, where he earned a Bachelor of Arts (Honors) degree in History. His studies provided him with a solid foundation in research, critical thinking, and a nuanced understanding of societal developments through history.
Rhys continued his education by acquiring a Master of Business Administration (MBA) from Cardiff University / Prifysgol Caerdydd. This advanced degree equipped him with vital business acumen, leadership skills, and strategic insight, all essential for navigating the complexities of modern public relations and communications.
Throughout his career, Rhys has demonstrated a commitment to lifelong learning and professional development. His academic background, combined with extensive hands-on experience, has fueled his growth as a thought leader in public relations and advocacy.
Achievements
Rhys's contributions to both the public and private spheres are numerous and impactful. As a public relations expert, he has played a crucial role in shaping communication strategies that enhance the image and outreach of organizations. His proactive approach to crisis communication has safeguarded reputations and managed potential conflicts adeptly.
In his political roles, Rhys has focused on community engagement and policy development that prioritize the well-being of constituents. His work at Bridgend County Borough Council has resulted in initiatives to improve housing, planning, and regeneration strategies, which have had a measurable positive impact on the local community.
As a leader in the nonprofit sector, Rhys showcased his capacity for empathy and advocacy during his tenure with Terrence Higgins Trust Cymru, helping to implement essential health programs and empowering individuals to advocate for their well-being. His efforts have raised awareness and promoted health initiatives that address the needs of vulnerable populations.
With a track record of effective communication, strategic planning, and community empowerment, Rhys Goode continues to be a dynamic and influential figure in the fields of public relations and politics. His commitment to service and advocacy underscores his belief in the power of effective communication to drive change and enhance societal well-being.
