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Ricardo Kubo

Sr Director at Salesforce | Business Strategy & Transformation | Future Thinking | Experience Consulting

Ricardo Kubo is a senior leader at Salesforce, holding the position of Sr Director, LATAM Experience Design and Business Strategy Leader.2 With a strong background in digital start-ups, client services, and consulting, Kubo brings a broad strategic vision to his role as a trusted advisor for business impact.2

Professional Experience

At Salesforce, Kubo focuses on several key areas:

  1. Experience Design: He emphasizes the importance of customer experience, noting that 88% of customers consider their experience with a company to be equally important as the product or service itself.1

  2. Business Transformation: Kubo explores how data management and generative AI can elevate customer experiences.1

  3. CRM and AI: He is involved in recruiting Business Strategy Architects who can impact businesses through the use of CRM, data, and AI technologies.3

Expertise and Interests

Ricardo Kubo demonstrates expertise and interest in:

  • Digital Transformation: He discusses topics such as tackling cyber threats with automation5 and the importance of quick decision-making in today's competitive landscape.6

  • Generative AI: Kubo shares insights on how generative AI will impact customer service, particularly in the retail sector.4

  • Data Management: He emphasizes the significance of data management in turning analytics into actionable insights.1

With over 10 years of experience in Digital Start-Ups, Ricardo Kubo leverages his expertise to provide strategic vision and trusted advisor capabilities for business impact in his role at Salesforce.

Related Questions

What are some key projects Ricardo Kubo has led at Salesforce?
How has Ricardo Kubo's experience in digital start-ups influenced his work at Salesforce?
What strategies does Ricardo Kubo use to integrate generative AI into customer experiences?
How does Ricardo Kubo's role in LATAM Experience Design impact Salesforce's global strategy?
What are Ricardo Kubo's thoughts on the future of customer experience in the tech industry?
Ricardo Kubo
Ricardo Kubo, photo 1
Ricardo Kubo, photo 2
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Location

São Paulo, São Paulo, Brazil