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Riccardo Rodella

CEO - Head of Sales & Partnership at Floox.it eCommerce Marketing Automation Projects. Keynote Speaker. Trainer & Lecturer

Riccardo Rodella is a prominent figure in the field of eCommerce Marketing Automation, known for his expertise and contributions to the industry.

Over the years, he has been actively involved in various significant projects and initiatives related to Marketing Automation for eCommerce, partnering with leading organizations and universities.

Riccardo's journey into the world of Marketing Automation began in 2014 when he started studying, experimenting, and utilizing Marketing Automation to enhance results, optimize budgets, and improve Customer Lifetime Value.

His professional experience spans across different roles and responsibilities, from being the CEO of Floox.it eCommerce Marketing Automation Projects to serving as a Marketing Automation Lecturer at PIN - Polo Universitario Città di Prato.

He has a diverse educational background, including certifications in Neurolinguistic Programming, Google Adwords Advanced, Marketing Automation, Marketing Management, Digital Economics, and Entrepreneurship, among others.

Riccardo's expertise also extends to Sales, Partnership, Service Design, SEM Specialist, and various leadership positions within renowned organizations such as Equinox Marketing Automation and SALESmanago Marketing Automation.

His involvement in multiple business ventures and roles like Co-founder, CEO, Business Development Manager, and Board Member underscores his entrepreneurial spirit and strategic acumen.

Riccardo's journey from Sales Manager in Facility for GDO and GDS to becoming a respected figure in the Marketing Automation landscape showcases his continuous growth, adaptation to new technologies, and dedication to professional development.

With a strong foundation in Electrical & Automation from his academic pursuits, coupled with hands-on experience and leadership roles in the digital marketing domain, Riccardo Rodella stands as a testament to expertise, innovation, and success in the ever-evolving eCommerce ecosystem.

Riccardo Rodella
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Location

Milan, Lombardy, Italy