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Richard Stad

CEO at VCI - Aramis Menswear

Richard Stad is the CEO of VCI - Aramis Menswear, a Brazilian fashion company. He graduated in Administration and Marketing from ESPM (Escola Superior de Propaganda e Marketing) and has been with Aramis since he was 22 years old, starting in the stock area.12

Professional Journey

Early Career:

  • Started at Aramis at age 22 in the stock department
  • Worked in various company areas before becoming Commercial and Marketing Director in 20102

CEO Tenure:

  • Became CEO in 2014 at age 29
  • Signed with 2bCapital (a Bradesco-linked private equity fund)
  • Doubled the number of stores and company revenue in four years2

Notable Achievements:

  • Conducted a company rebranding in 2020
  • Expanded Aramis to approximately 100 stores and over 1,000 multi-brand stores nationwide2

Additional Roles:

  • Investor in over 10 startups
  • Advisor to Maquira Dental Products Investors
  • Member of YPO for 8 years, including 4 years on the board2

Personal Life:

  • Native of São Paulo
  • Married to Sara
  • Father of three children: Sebastian, Serena, and Olimpia2

Related Questions

Quais foram os principais desafios que Richard Stad enfrentou ao assumir a CEO da Aramis?
Como Richard Stad conseguiu aumentar o faturamento da Aramis?
Quais são as estratégias de marketing que Richard Stad implementou na Aramis?
Como a rebranding da Aramis impactou a empresa em 2020?
Quais startups Richard Stad investiu e por quais razões?
Richard Stad
Richard Stad, photo 1
Richard Stad, photo 2
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Location

São Paulo, São Paulo, Brazil