Sign In

Rob Rosen

A Digital Marketing and Analytics executive with deep B2C and B2B cross channel expertise in acquiring customers.

Rob Rosen is a highly experienced marketing and analytics executive with a strong background in digital marketing strategy, optimization, and revenue growth.

With a Bachelor's degree in Business Administration with a focus on Marketing from the University of Minnesota Duluth, Rob has honed his skills over the years through various leadership roles in reputable organizations.

His expertise spans digital media planning and buying, social media management, online lead generation, paid search, SEO, affiliate management, predictive modeling, analytics strategy, forecasting, marketing strategy, digital strategy, and conversion rate optimization (CRO).

Throughout his career, Rob has showcased his ability to connect innovative marketing strategies to practical business solutions, emphasizing measurable results and data-driven decision-making.

His leadership style focuses on empowering teams, fostering a culture of fast failure, and driving actionable insights to achieve efficiency, revenue growth, and business success across a range of industries such as education, healthcare, retail, technology, and financial services.

Rob Rosen's professional journey includes key positions such as Director of Consumer and Digital Marketing at Coloplast, Interim Digital Marketing and Analytics Director/Consultant at GoKart Labs, Vice President of Digital + Content Marketing at UnitedHealthCare, Medicare & Retirement at UnitedHealth Group, and Partner at GoKart Labs.

In addition, he has held strategic marketing roles at Capella University, Martin-Williams Advertising, Star Tribune, and other prominent organizations, bringing a wealth of experience across the digital marketing landscape.

Rob's unique blend of human-centered design expertise, digital media proficiency, and marketing technology knowledge sets him apart in translating complex strategies into actionable plans that drive growth and innovation.

For consultation on digital marketing strategies and leveraging his vast experience, you can reach out to Rob Rosen at [email protected].

Rob Rosen
Add to my network

Location

Andover, Minnesota